Award

Marketing & Sales Framework

THE GUINNESS PARTNERSHIP LTD

This public procurement record has 2 releases in its history.

Award

05 Jul 2024 at 10:43

Tender

04 Oct 2023 at 14:24

Summary of the contracting process

The Guinness Partnership Ltd has issued a tender for a Marketing & Sales Framework, aimed at promoting and selling over 8,000 new homes, with a focus on affordable housing. This selective procurement process involves multiple lots, such as Design & Creative Agency, PR Agency, and Media Buying & Management. The contract period spans from 1st April 2024 to 31st March 2028, with a tender period ending on 8th November 2023.

This tender presents opportunities for agencies in advertising and marketing services, particularly those specialising in real estate marketing. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are well-suited to compete, given the suitability criteria specified. Businesses in the United Kingdom, particularly in the advertising and real estate sectors, can benefit from participating in this procurement process to support The Guinness Partnership's housing vision.

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Notice Title

Marketing & Sales Framework

Notice Description

Guinness are committed to providing as many high-quality homes as possible and to playing a significant part in tackling the country's housing crisis. By March 2030 we aim to complete over 8,000 new homes; 7,000 of which will be affordable. As a Strategic Partner of both Homes England and the Greater London Authority, we have grant funding that will enable many of these homes to be affordable homes. We also build homes for sale, both outright and as Shared Ownership. We are growing our land development pipeline to make it happen and have funding immediately available. Our strong financial position and track record means we confidently expect to invest over PS2bn in the coming years. To support our vision, we require a framework of agencies to provide a range of marketing and sales services to support the promotion and sale of these properties over a four year period. The requirements are split into the following lots: Lot 1: Design & Creative Agency Lot 2: PR Agency Lot 3: Media Buying & Management Lot 4: Show Homes & Marketing Suites - Residential Lot 5: Marketing Suite - Non-Residential Lot 6: Model Makers Lot 7: 3D & CGI Lot 8: Signage and Hoarding Lot 9a: Estate Agency Lot 9b: Valuations Lot 10a: Landscaping - North Lot 10b: Landscaping - London & South East Lot 10c: Landscaping - South West Lot 11a: Cleaning & Inspection Services - North Lot 11b: Cleaning & Inspection Services - London & South East Lot 11c: Cleaning & Inspection Services - South West Additional information: Expressions of Interest and access to the tender documents is through the Proactis Housing Procurement Portal https://procontract.due-north.com/register

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-34071d60-67c0-4289-aa8a-249be4c61957
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/b30e00a5-76a3-44ba-a444-84d7e28db28e
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
SME, VCSE
Awardee Scale
Large, SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£8,032,380 £1M-£10M
Lots Value
Not specified
Awards Value
£38,555,424 £10M-£100M
Contracts Value
Not specified

Notice Dates

Publication Date
5 Jul 20241 years ago
Submission Deadline
8 Nov 2023Expired
Future Notice Date
Not specified
Award Date
5 Jun 20241 years ago
Contract Period
30 Jun 2024 - 30 Jun 2028 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE GUINNESS PARTNERSHIP LTD
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
OLDHAM
Postcode
OL9 7LH
Post Town
Oldham
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD3 Greater Manchester
Small Region (ITL 3)
TLD37 Greater Manchester North East
Delivery Location
TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England)

Local Authority
Oldham
Electoral Ward
Failsworth East
Westminster Constituency
Manchester Central

Supplier Information

Number of Suppliers
34
Supplier Names

ANALOGY PR

BELL INTEGRATED COMMUNICATIONS

BLOCC INTERIORS

BOUNDLESS IMMERSIVE

CONNELLS GROUP

CORE MEDIA SERVICES

COUNTRYWIDE

DAPA ATELIER

EXPEDITE PROJECT SERVICES

FAUST PR

FOCUS AGENCY GROUP

FRESH LEMON

IN-SIGNS

JAIC CONSULTANCY

JONES LANG LASALLE

LSL L&NH

MAHERS MODEL MAKERS

MEDIAWORKS CREATIVE SEARCH AGENCY

METROPOLITAN LIVING LIMITED / SO RESI PARTNERSHIPS

PEARL COMMS

PHILOSOPHY DESIGN

SAVILLS (UK

SHEPPARD ROBSON

SITE SALES MARKETING

SPACE & TIME MEDIA

STUBBINGS PROPERTY MARKETING

THE MEDIA PEOPLE

THINKBDW

TIDYWORK STUDIO

TIGERBOND

TPA MODELMAKERS

TWA DUGS DESIGN

UBIQUITY GROUP

WHITE CHALK

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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                    "id": "GB-CFS-288048",
                    "name": "Tigerbond"
                },
                {
                    "id": "GB-CFS-288049",
                    "name": "Focus Agency Group"
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                {
                    "id": "GB-CFS-224847",
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                    "id": "GB-CFS-288056",
                    "name": "Sheppard Robson"
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                {
                    "id": "GB-CFS-288057",
                    "name": "TPA Modelmakers Limited"
                },
                {
                    "id": "GB-CFS-288058",
                    "name": "Twa Dugs Design"
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                {
                    "id": "GB-CFS-288059",
                    "name": "Boundless Immersive Limited"
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                {
                    "id": "GB-CFS-288060",
                    "name": "Tidywork Studio"
                },
                {
                    "id": "GB-CFS-288061",
                    "name": "White Chalk"
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                {
                    "id": "GB-CFS-288062",
                    "name": "Core Media Services Uk Ltd"
                },
                {
                    "id": "GB-CFS-288063",
                    "name": "In-Signs Ltd"
                },
                {
                    "id": "GB-CFS-146026",
                    "name": "Countrywide"
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                {
                    "id": "GB-CFS-77688",
                    "name": "Jones Lang LaSalle Ltd"
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                {
                    "id": "GB-CFS-288064",
                    "name": "LSL L&NH"
                },
                {
                    "id": "GB-CFS-288065",
                    "name": "Metropolitan Living Limited / SO Resi Partnerships"
                },
                {
                    "id": "GB-CFS-65694",
                    "name": "Savills (UK) Ltd"
                },
                {
                    "id": "GB-CFS-219540",
                    "name": "site sales marketing limited"
                },
                {
                    "id": "GB-CFS-288066",
                    "name": "Stubbings Property Marketing"
                },
                {
                    "id": "GB-CFS-288067",
                    "name": "Connells Group"
                }
            ],
            "contractPeriod": {
                "startDate": "2024-07-01T00:00:00+01:00",
                "endDate": "2028-06-30T23:59:59+01:00"
            },
            "documents": [
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                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/b30e00a5-76a3-44ba-a444-84d7e28db28e",
                    "datePublished": "2024-07-05T11:43:18+01:00",
                    "format": "text/html",
                    "language": "en"
                },
                {
                    "id": "2",
                    "description": "Advert",
                    "url": "https://procontract.due-north.com/Advert?advertId=1d8d82bd-bc91-ed11-811c-005056b64545"
                }
            ]
        }
    ]
}