This public procurement record has 1 release in its history.

Award

18 Jun 2026 at 08:18

Summary of the contracting process

Hampshire County Council has completed a selective procurement process for the "PH Live Longer Better Continence Marketing Campaign - Digital Radio." This project falls under the advertising and marketing services category, with the focus being on a radio campaign in Hampshire, excluding Portsmouth and Southampton. The campaign, targeting adults aged 55 and over (70% male), was awarded on 4th June 2026 and commenced on 18th June 2026, running until 24th August 2026. The council utilised a call-off from a framework agreement, and the contract value stands at £5,000. The procurement method was selective, ensuring a focused and streamlined approach to finding a suitable supplier.

This tender represents growth opportunities for businesses specialising in marketing and advertising, particularly those offering innovative digital radio solutions. The contract was awarded to Bauer Consumer Media Limited, indicating a preference for small and medium-sized enterprises (SMEs) capable of delivering effective campaign outcomes. Businesses that can provide targeted advertising services, especially those experienced in radio ads or digital marketing catering to older demographics, would find this type of tender a strategic fit to expand their portfolios and enhance their visibility within the public sector.

How relevant is this notice?

Notice Title

PH Live Longer Better Continence Marketing Campaign - Digital Radio

Notice Description

Public Health Live Longer Better continence radio campaign. Includes 2-week airtime campaign on Greatest Hits Radio, running from 13 to 26 Jul 2026. Includes 735,637 impacts, and a 6-week Audio Xi campaign targeted at adults in Hampshire aged 55+ (70% male) excluding Portsmouth and Southampton, running from 13 Jul to 24 Aug 2026. Includes 189,428 impressions.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-39b13492-c6df-4c5e-8720-f74989029c47
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/394652e6-a014-4deb-9178-0be207e93fe8
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£5,000 Under £100K
Lots Value
Not specified
Awards Value
£5,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
18 Jun 20261 weeks ago
Submission Deadline
15 Apr 2026Expired
Future Notice Date
Not specified
Award Date
3 Jun 20263 weeks ago
Contract Period
17 Jun 2026 - 24 Aug 2026 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
HAMPSHIRE COUNTY COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
WINCHESTER
Postcode
SO23 8UJ
Post Town
Southampton
Country
England

Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ3 Hampshire and Isle of Wight
Small Region (ITL 3)
TLJ36 Central Hampshire
Delivery Location
Not specified

Local Authority
Winchester
Electoral Ward
St Michael
Westminster Constituency
Winchester

Supplier Information

Number of Suppliers
1
Supplier Name

BAUER CONSUMER MEDIA

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

JSON Markdown

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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