Award

Switching Tracker

OFCOM

This public procurement record has 2 releases in its history.

AwardUpdate

05 Jul 2023 at 16:42

Award

05 Jul 2023 at 14:09

Summary of the contracting process

Ofcom is the buying organization for the "Switching Tracker" tender in the market research services industry. The procurement stage is complete, with a contract value of £244,470 GBP. The procurement method used was a Mini Competition, with the tender period ending on 9th June 2023. The contract period spans from 29th June 2023 to 31st December 2025. The location for the procurement is in London, United Kingdom. This tender presents an opportunity for businesses in the market research services sector to engage in a quantitative study tracking consumer engagement and switching behaviour among UK decision makers.

This tender by Ofcom for the "Switching Tracker" presents an opportunity for SMEs and VCSEs in the services industry to participate in a selective procurement process. The tender aims to study consumer engagement, switching patterns, and provider satisfaction levels in the communication markets. Businesses well-suited to compete include those offering market research services focusing on consumer behaviour analysis. The contract period allows for a long-term engagement till the end of 2025, providing stability and opportunities for growth in business activities related to tracking consumer engagement and satisfaction in the telecommunications sector.

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Notice Title

Switching Tracker

Notice Description

Ofcom is the regulator for the UK communications industries with responsibilities across television, radio, telecommunications and wireless communications services. Strategic priorities outlined in Ofcom's 2023 annual plan include our duty to ensure fairness for consumers, to promote competition and to ensure markets work effectively for consumers. We must also continue to monitor the effectiveness of annual best tariff and end of tariff notifications, as well as measure participation levels, switching incidence and ease of switching in each market. The Switching Tracker ("ST) is Ofcom's key data source on consumer engagement with communication providers including switching levels across the communications markets (landline, mobile, fixed broadband and multi-channel/pay TV). Since 2010 Ofcom has run this tracking study among UK decision makers aged 16+ in each market. The communications markets continue to evolve in terms of services available, types and length of contracts, and purchasing and payment options (e.g. bundling and prepayment). Furthermore, the activities people use their services and devices for are changing, as is their reliance on these services. All of these aspects and many others have the ability to impact consumer engagement and switching behaviour. Ofcom's research needs to understand not only how many people are switching and engaging in each market but also the drivers and barriers to doing so. Ofcom is procuring a quantitative study tracking consumer engagement, switching and provider/service satisfaction levels among UK decision makers in each market, including those who purchase services as part of the bundle or as "standalone" services. This covers landline, mobile, fixed broadband and pay TV.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-3ad5d33d-f752-4165-8e9e-65c98aef743c
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/d0760fb5-8108-463f-8c7e-57289ab5352d
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Other - Mini Competition
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
£244,470 £100K-£500K
Lots Value
Not specified
Awards Value
£244,470 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
5 Jul 20232 years ago
Submission Deadline
9 Jun 2023Expired
Future Notice Date
Not specified
Award Date
28 Jun 20232 years ago
Contract Period
28 Jun 2023 - 31 Dec 2025 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
OFCOM
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SE1 9HA
Post Town
South East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
TLI London

Local Authority
Southwark
Electoral Ward
Borough & Bankside
Westminster Constituency
Bermondsey and Old Southwark

Supplier Information

Number of Suppliers
1
Supplier Name

CRITICAL RESEARCH

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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