Tender

GB-Bath: University Brand Review

UNIVERSITY OF BATH

This public procurement record has 1 release in its history.

Tender

17 Dec 2019 at 14:10

Tender Notice
Summary of the contracting process

The procurement process initiated by the University of Bath is for a project titled "University Brand Review," which falls under the industry category of marketing management consultancy services. The tender is currently active and employs an open procurement method. Businesses interested in participating must submit their proposals by the deadline of 3rd February 2020. The contract period for the awarded service will commence on 6th March 2020 and will last until 5th March 2023. The main delivery area for this contract is the South West region of the United Kingdom, with a value range between £25,000 and £50,000.

This tender presents significant opportunities for businesses specialising in branding and marketing consultancy. Companies that have a strong background in developing brand positioning, visual identity guidelines, and brand management frameworks would be particularly well-suited for this project. The collaboration with a prestigious institution like the University of Bath could also enhance a company's profile and credibility, helping them to establish further connections within the educational sector and beyond.

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Notice Information

Notice Title

GB-Bath: University Brand Review

Notice Description

The University of Bath is reviewing its branding policy. We are seeking a partner to help us develop: -A statement of brand positioning which aligns to the University's agreed core purpose and values and provides an effective strategic platform of distinctive brand expression -New guidelines for visual identity and strategic tone of voice (all media, all marketing, communication and engagement activities) to form the basis of a comprehensive executional toolkit which will be developed in partnership with the University -A brand management framework which ensures that University sub-brands/beacon brands (e.g. Team Bath, School of Management, IAAPS, IPR) and other entities with discrete visual identities are able to market themselves successfully to their individual target audiences whilst aligning with and complementing the University of Bath brand

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-3b4ab483-5c00-46a7-9d46-dad020362646
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/d244ea26-3b0e-43f2-9933-26d2971bed3f
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£50,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
17 Dec 20196 years ago
Submission Deadline
3 Feb 2020Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
6 Mar 2020 - 5 Mar 2023 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF BATH
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BATH
Postcode
BA2 7AY
Post Town
Bath
Country
England
Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK5 West of England
Small Region (ITL 3)
TLK52 Bath & North East Somerset and South Gloucestershire
Delivery Location
TLK South West (England)
Local Authority
Bath and North East Somerset
Electoral Ward
Bathwick
Westminster Constituency
Bath

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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