Award

Privacy Preserving Advertising Research

INFORMATION COMMISSIONER'S OFFICE

This public procurement record has 1 release in its history.

Award

10 Sep 2025 at 11:02

Summary of the contracting process

The Information Commissioner's Office (ICO), based in Wilmslow, England, has completed a procurement process for a call-off from CCS RM6126 (Research & Insights) concerning "Privacy Preserving Advertising Research". This project falls under the industry category of market and economic research, polling, and statistics, with a total contract value of GBP 62,055. The tender period closed on 30th April 2025, and the contract commenced on 19th June 2025, concluding on 18th September 2025. The procurement followed a selective method through a dynamic purchasing system, and the award phase was completed as of 10th September 2025 with the contract being actively awarded to Thinks Insight and Strategy (BritainThinks) Ltd.

This tender creates opportunities for businesses specialising in research and insights, particularly those with capabilities in understanding public attitudes towards digital advertising. Companies well-suited to compete in such tenders include SMEs that focus on data analysis and qualitative research within the marketing and statistics sectors. The participation of Thinks Insight and Strategy (BritainThinks) Ltd, a UK-based SME, highlights the opportunity for smaller entities to engage in significant government contracts focused on innovative and privacy-sensitive topics.

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Notice Title

Privacy Preserving Advertising Research

Notice Description

Call-off from CCS RM6126 (Research & Insights). Research exploring the public's understanding and expectations around online advertising.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-3b8ef6f6-df75-4dfa-925b-045edd42ca0d
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/cb2dd6a3-6643-4dbf-ad8a-0edf89cf5060
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Dynamic
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a dynamic purchasing system
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79300000 - Market and economic research; polling and statistics

Notice Value(s)

Tender Value
£62,055 Under £100K
Lots Value
Not specified
Awards Value
£62,055 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
10 Sep 20255 months ago
Submission Deadline
30 Apr 2025Expired
Future Notice Date
Not specified
Award Date
17 Jun 20258 months ago
Contract Period
18 Jun 2025 - 18 Sep 2025 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
INFORMATION COMMISSIONER'S OFFICE
Contact Name
Not specified
Contact Email
procurement@ico.org.uk
Contact Phone
Not specified

Buyer Location

Locality
WILMSLOW
Postcode
SK9 5AF
Post Town
Stockport
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD6 Cheshire
Small Region (ITL 3)
TLD62 Cheshire East
Delivery Location
Not specified

Local Authority
Cheshire East
Electoral Ward
Wilmslow West and Chorley
Westminster Constituency
Tatton

Supplier Information

Number of Suppliers
1
Supplier Name

THINKS INSIGHT AND STRATEGY (BRITAINTHINKS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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