Tender

Call Tracking Software

ORBIT GROUP LIMITED

This public procurement record has 2 releases in its history.

Tender

25 May 2021 at 15:40

Tender

25 May 2021 at 15:39

Summary of the contracting process

The Orbit Group Limited is currently seeking a supplier for Call Tracking Software as part of its Orbit Homes development initiative. This tender is classified under the "services" category, specifically focusing on database and business intelligence software. The procurement process is currently in the tender stage, with a deadline for submissions set for 25 June 2021. The total value of the contract is £150,000, and the successful bidder will be expected to deliver solutions that enhance tracking of visitor engagement across various marketing channels, primarily in England.

This procurement presents a valuable opportunity for businesses specialising in call tracking and monitoring software, particularly those experienced with integrating solutions tailored for marketing efforts. Small and medium-sized enterprises (SMEs) and voluntary community sector enterprises (VCSEs) are encouraged to participate, as the tender specifications suggest a preference for capable SMEs. Having a diverse portfolio that includes dynamic number solutions and familiarity with contemporary marketing platforms, such as Google Ads and social media, will be beneficial for prospective bidders aiming to secure this contract.

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Notice Title

Call Tracking Software

Notice Description

Orbit Group, as part of its Orbit Homes development arm, runs its own Sales and Marketing activity for new developments and requires call tracking and monitoring software that enables the authority to accurately track visitor volumes to it's webpages and inform the authority of levels of engagement in relation to its new development sites. The requirement includes two call tracking packages (one for larger sites and one for smaller sites) that will include numbers made up of any variation of the following; Dynamic number Signage Google My Business Facebook Ads Google Ads Property Portals (Rightmove, New Homes For Sale, Zoopla, Help to Website, Share to Buy, Property Booking) Brochures and Printed Collateral Direct Mail PR and Editorials Emailers database Emailers portals Local press Organic social media (Facebook and Instagram) OOH Radio Potential Contractors should access the documents via www.housingprocurement.com

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-45d4e093-9cf5-4956-a91d-49e266314cb1
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/0bb93c10-573e-434b-b930-693a848a897c
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems


CPV Codes

48480000 - Sales, marketing and business intelligence software package

48482000 - Business intelligence software package

48610000 - Database systems

Notice Value(s)

Tender Value
£150,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
25 May 20214 years ago
Submission Deadline
25 Jun 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
31 Aug 2021 - 31 Aug 2023 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
ORBIT GROUP LIMITED
Contact Name
Emily Rogers
Contact Email
emily.rogers@orbit.org.uk
Contact Phone
+44 7899856419

Buyer Location

Locality
COVENTRY
Postcode
CV3 2SU
Post Town
Coventry
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG33 Coventry
Delivery Location
TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England)

Local Authority
Coventry
Electoral Ward
Wyken
Westminster Constituency
Coventry East

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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