Award

Development of a Social Media Strategy

SOUTH YORKSHIRE MAYORAL COMBINED AUTHORITY

This public procurement record has 1 release in its history.

Award

17 Feb 2026 at 10:52

Award Notice
Summary of the contracting process

The South Yorkshire Mayoral Combined Authority, based in Sheffield, England, has completed the award stage of its procurement process for the development of a social media strategy. This contract, valued at £86,000, has been awarded to 411 Communications Ltd. The tender focused on enhancing digital engagement through storytelling, direct authenticity, and impactful communication. The procurement, categorised under research and development services, followed a limited method with a competitive quotation approach and involved services relevant to business development consultancy. The project, situated within Yorkshire and the Humber, spans from 16 February 2026 to 26 April 2026.

This tender presents significant opportunities for businesses specialising in digital media strategy and consultancy, particularly those capable of delivering innovative and authentic digital engagement solutions. As the contract is suitable for SMEs and social enterprises, those with expertise in high-impact messaging and leadership-focused content could benefit greatly from this opportunity. Companies with strong capabilities in emotionally resonant storytelling and rapid response strategies are well-positioned to thrive in executing contracts with combined authorities like the South Yorkshire Mayoral Combined Authority, thereby fostering business growth in the consultancy sector.

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Notice Information

Notice Title

Development of a Social Media Strategy

Notice Description

The South Yorkshire Mayoral Combined Authority (SYMCA) are seeking to appoint a step-change, not an incremental update, in how the organisation engages digitally. The Mayor has expressed admiration for approaches that combine: * Clear, simple, emotionally resonant storytelling * Direct-to-camera authenticity and leadership clarity * High-impact messaging and rapid response capability The agency must demonstrate understanding of these styles and propose how equivalent impact can be achieved within a UK Combined Authority context.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-495f517c-34c4-46bc-b191-de456beebe9d
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/68405ec0-2b90-4adb-8d3c-3b9d940f3ebd
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Competitive quotation (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

73000000 - Research and development services and related consultancy services

79411100 - Business development consultancy services

Notice Value(s)

Tender Value
£86,000 Under £100K
Lots Value
Not specified
Awards Value
£86,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
17 Feb 20261 weeks ago
Submission Deadline
9 Feb 2026Expired
Future Notice Date
Not specified
Award Date
16 Feb 20261 weeks ago
Contract Period
16 Feb 2026 - 26 Apr 2026 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
SOUTH YORKSHIRE MAYORAL COMBINED AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
SHEFFIELD
Postcode
S1 2BQ
Post Town
Sheffield
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE3 South Yorkshire
Small Region (ITL 3)
TLE32 Sheffield
Delivery Location
TLE Yorkshire and The Humber
Local Authority
Sheffield
Electoral Ward
City
Westminster Constituency
Sheffield Central

Supplier Information

Number of Suppliers
1
Supplier Name

411 COMMUNICATIONS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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