Tender

Digital Campaign Management (PPC Google Search Ad Management & Paid Social Advertising Management)

CORNWALL COLLEGE E-TENDERING

This public procurement record has 1 release in its history.

Tender

28 Mar 2024 at 08:35

Summary of the contracting process

The Cornwall College Group is looking to appoint a company for Digital Campaign Management services, specifically managing PPC Google Search Ads and Paid Social Advertising. This tender is for a three-year contract starting in August 2024, with a minimum value of £75,000 and a total value of £100,000. The procurement stage is currently active, with the tender deadline set for 18th April 2024. The buying organisation, Cornwall College e-Tendering, with contact person Chris Davey, is based in St Austell, Cornwall, in the IT services category.

This tender presents an opportunity for digital marketing firms specialising in PPC advertising and social media marketing to expand their business. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprise (VCSE) organisations are encouraged to participate. The contract period spans from August 2024 to July 2027, providing a stable revenue stream for the winning contractor. Businesses interested in providing innovative digital marketing solutions tailored to educational institutions should consider bidding for this contract.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Digital Campaign Management (PPC Google Search Ad Management & Paid Social Advertising Management)

Notice Description

The Cornwall College Group (TCCG) wishes to appoint a company ("the Contractor") for the provision of Digital Campaign Management (PPC Google Search Ad Management & Paid Social Advertising Management) to provide us with a single supplier to meet our current and fast-moving requirements for the next three years. The objective of this tender is to identify a skilled and innovative digital marketing partner to enhance our online presence through strategic PPC Google Search Ad placements, effective Paid Social Advertising campaigns, and periodic SEO audits/ digital training. Please quote for each year individually i.e. Aug 2024- July 2025. The Cornwall College Group (TCCG) has a wide ranging brand portfolio including: 11 colleges * Bicton College * Cornwall College Camborne (includes Cornwall and Devon Counselling Institute) * Cornwall College St Austell * Cornwall College University Centre * Duchy College Rosewarne * Duchy College Stoke Climsland (includes Rural Business School) * Eden University Centre * Falmouth Marine School * Newquay University Centre * The Plymouth Skills Centre * The Tournament Golf College (St Mellion) 1 B2B * CCB Training 1 recruitment company * Concorde Recruitment Additional information: The Colleges Electronic Tendering System InTend will be used to manage this Tender. To obtain additional detail about this Tender an interested Supplier must register (if not already registered) on the In-Tend procurement portal as follows: Registering your company on In-Tend Supplier Side https://in-tendhost.co.uk/cornwall/aspx/Home o Overview of Portal o Intro to Project Summary Page/ Correspondence box Useful Contact Information: In-Tend Helpdesk 0845 5578079 email: support@in-tend.co.uk Is a Recurrent Procurement Type? : No

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-4aacf176-4829-4bec-93f5-571c319a701a
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/b6b7e4bc-40c1-4ff8-b592-f4d70f11c0ec
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems

72 - IT services: consulting, software development, Internet and support


CPV Codes

48000000 - Software package and information systems

72000000 - IT services: consulting, software development, Internet and support

Notice Value(s)

Tender Value
£100,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
28 Mar 20241 years ago
Submission Deadline
18 Apr 2024Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
1 Aug 2024 - 31 Jul 2027 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
CORNWALL COLLEGE E-TENDERING
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
CORNWALL
Postcode
PL25 4DJ
Post Town
Plymouth
Country
England

Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK3 Cornwall and Isles of Scilly
Small Region (ITL 3)
TLK30 Cornwall and Isles of Scilly
Delivery Location
TLK South West (England)

Local Authority
Cornwall
Electoral Ward
St Austell Poltair & Mount Charles
Westminster Constituency
St Austell and Newquay

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-4aacf176-4829-4bec-93f5-571c319a701a-2024-03-28T08:35:30Z",
    "date": "2024-03-28T08:35:30Z",
    "ocid": "ocds-b5fd17-4aacf176-4829-4bec-93f5-571c319a701a",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "IT-35-394-KL-DCM-280324",
        "title": "Digital Campaign Management (PPC Google Search Ad Management & Paid Social Advertising Management)",
        "description": "The Cornwall College Group (TCCG) wishes to appoint a company (\"the Contractor\") for the provision of Digital Campaign Management (PPC Google Search Ad Management & Paid Social Advertising Management) to provide us with a single supplier to meet our current and fast-moving requirements for the next three years. The objective of this tender is to identify a skilled and innovative digital marketing partner to enhance our online presence through strategic PPC Google Search Ad placements, effective Paid Social Advertising campaigns, and periodic SEO audits/ digital training. Please quote for each year individually i.e. Aug 2024- July 2025. The Cornwall College Group (TCCG) has a wide ranging brand portfolio including: 11 colleges * Bicton College * Cornwall College Camborne (includes Cornwall and Devon Counselling Institute) * Cornwall College St Austell * Cornwall College University Centre * Duchy College Rosewarne * Duchy College Stoke Climsland (includes Rural Business School) * Eden University Centre * Falmouth Marine School * Newquay University Centre * The Plymouth Skills Centre * The Tournament Golf College (St Mellion) 1 B2B * CCB Training 1 recruitment company * Concorde Recruitment Additional information: The Colleges Electronic Tendering System InTend will be used to manage this Tender. To obtain additional detail about this Tender an interested Supplier must register (if not already registered) on the In-Tend procurement portal as follows: Registering your company on In-Tend Supplier Side https://in-tendhost.co.uk/cornwall/aspx/Home o Overview of Portal o Intro to Project Summary Page/ Correspondence box Useful Contact Information: In-Tend Helpdesk 0845 5578079 email: support@in-tend.co.uk Is a Recurrent Procurement Type? : No",
        "datePublished": "2024-03-28T08:35:30Z",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "72000000",
            "description": "IT services: consulting, software development, Internet and support"
        },
        "additionalClassifications": [
            {
                "scheme": "CPV",
                "id": "48000000",
                "description": "Software package and information systems"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "PL25 4DJ"
                    },
                    {
                        "region": "South West",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "minValue": {
            "amount": 75000,
            "currency": "GBP"
        },
        "value": {
            "amount": 100000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure (below threshold)",
        "tenderPeriod": {
            "endDate": "2024-04-18T12:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2024-08-01T01:00:00+01:00",
            "endDate": "2027-07-31T23:59:59+01:00"
        },
        "suitability": {
            "sme": true,
            "vcse": true
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/b6b7e4bc-40c1-4ff8-b592-f4d70f11c0ec",
                "datePublished": "2024-03-28T08:35:30Z",
                "format": "text/html",
                "language": "en"
            },
            {
                "id": "2",
                "description": "Additional information on how to apply for this contract",
                "url": "https://in-tendhost.co.uk/cornwall/aspx/"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-CFS-2951",
            "name": "Cornwall College e-Tendering",
            "identifier": {
                "legalName": "Cornwall College e-Tendering"
            },
            "address": {
                "streetAddress": "Tregonissey Road, St Austell",
                "locality": "Cornwall",
                "postalCode": "PL25 4DJ",
                "countryName": "UK"
            },
            "contactPoint": {
                "name": "Chris Davey",
                "email": "chris.davey@corwall.ac.uk",
                "telephone": "07765546636"
            },
            "roles": [
                "buyer"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-2951",
        "name": "Cornwall College e-Tendering"
    }
}