Award

Consumer Awareness Campaigns Strategy

OFCOM

This public procurement record has 2 releases in its history.

Award

25 Oct 2023 at 17:06

Tender

05 May 2023 at 10:15

Summary of the contracting process

The procurement process led by OFCOM involves the tender for a "Consumer Awareness Campaigns Strategy" within the services category. The process is in the award stage and has a contract value of £400,000. The procurement method used is a selective process with a restricted procedure above the threshold. The location of the project is in London with a contract period starting on October 24, 2023, and ending on October 25, 2025.

This procurement opportunity by OFCOM presents a chance for businesses, particularly in the advertising campaign services sector, to compete. The project aims to create awareness campaigns over the next two years, potentially benefitting smaller businesses as well. Companies well-suited to bid for this contract are those with experience in delivering public awareness campaigns and engaging with various market segments, including B2B channels.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Consumer Awareness Campaigns Strategy

Notice Description

The project will support us to deliver campaigns to build awareness as required over the next 2 years. Initially the Supplier will be required to create an awareness campaign which will explain the online safety regime to the public and affected markets that we regulate. In particular to build understanding that this is not a content takedown approach (as with broadcasting complaints), and to ensure the public understands how it can engage with the regulatory regime. We may also require one campaign focused on engaging with B2B channels, ensuring that the 400,000 or so platforms understand the requirements on them under the regime. The estimated contract value given is for the full duration of the contract including the maximum possible extensions (if applicable). The estimated annual contract value is therefore PS200,000.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-4ad639ab-144e-4877-bc12-09aaa2e82e63
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/a3ee6148-0f13-406d-ae2e-9f3e47b2dde2
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure (above threshold)
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£400,000 £100K-£500K
Lots Value
Not specified
Awards Value
£400,000 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
25 Oct 20232 years ago
Submission Deadline
5 Jun 2023Expired
Future Notice Date
Not specified
Award Date
2 Oct 20232 years ago
Contract Period
23 Oct 2023 - 25 Oct 2025 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
OFCOM
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SE1 9HA
Post Town
South East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
TLI London

Local Authority
Southwark
Electoral Ward
Borough & Bankside
Westminster Constituency
Bermondsey and Old Southwark

Supplier Information

Number of Suppliers
1
Supplier Name

M&C SAATCHI WORLD SERVICES

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-4ad639ab-144e-4877-bc12-09aaa2e82e63-2023-10-25T18:06:36+01:00",
    "date": "2023-10-25T18:06:36+01:00",
    "ocid": "ocds-b5fd17-4ad639ab-144e-4877-bc12-09aaa2e82e63",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "tender_354332/1274948",
        "title": "Consumer Awareness Campaigns Strategy",
        "description": "The project will support us to deliver campaigns to build awareness as required over the next 2 years. Initially the Supplier will be required to create an awareness campaign which will explain the online safety regime to the public and affected markets that we regulate. In particular to build understanding that this is not a content takedown approach (as with broadcasting complaints), and to ensure the public understands how it can engage with the regulatory regime. We may also require one campaign focused on engaging with B2B channels, ensuring that the 400,000 or so platforms understand the requirements on them under the regime. The estimated contract value given is for the full duration of the contract including the maximum possible extensions (if applicable). The estimated annual contract value is therefore PS200,000.",
        "datePublished": "2023-05-05T11:15:49+01:00",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79341400",
            "description": "Advertising campaign services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "London",
                        "countryName": "United Kingdom"
                    },
                    {
                        "region": "London",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "minValue": {
            "amount": 200000,
            "currency": "GBP"
        },
        "value": {
            "amount": 400000,
            "currency": "GBP"
        },
        "procurementMethod": "selective",
        "procurementMethodDetails": "Restricted procedure (above threshold)",
        "tenderPeriod": {
            "endDate": "2023-06-05T12:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2023-10-24T00:00:00+01:00",
            "endDate": "2025-10-25T23:59:59+01:00"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/f6882d70-0ae6-434a-8315-ab4e5da2a108",
                "datePublished": "2023-05-05T11:15:49+01:00",
                "format": "text/html",
                "language": "en"
            },
            {
                "id": "2",
                "description": "E-procurement portal link",
                "url": "https://ofcom.bravosolution.co.uk/web"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-CFS-42310",
            "name": "OFCOM",
            "identifier": {
                "legalName": "OFCOM"
            },
            "address": {
                "streetAddress": "Riverside House, 2a Southwark Bridge Road",
                "locality": "London",
                "postalCode": "SE1 9HA",
                "countryName": "England"
            },
            "contactPoint": {
                "name": "Sarah Jones",
                "email": "procurementnotice@ofcom.org.uk"
            },
            "details": {
                "url": "https://www.ofcom.org.uk/"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-262460",
            "name": "M&C Saatchi World Services LLP",
            "identifier": {
                "legalName": "M&C Saatchi World Services LLP"
            },
            "address": {
                "streetAddress": "36 Golden Square, London, W1F 9EE"
            },
            "details": {
                "scale": "large",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-42310",
        "name": "OFCOM"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-4ad639ab-144e-4877-bc12-09aaa2e82e63-1",
            "status": "active",
            "date": "2023-10-03T00:00:00+01:00",
            "datePublished": "2023-10-25T18:06:36+01:00",
            "value": {
                "amount": 400000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-262460",
                    "name": "M&C Saatchi World Services LLP"
                }
            ],
            "contractPeriod": {
                "startDate": "2023-10-24T00:00:00+01:00",
                "endDate": "2025-10-25T23:59:59+01:00"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/a3ee6148-0f13-406d-ae2e-9f3e47b2dde2",
                    "datePublished": "2023-10-25T18:06:36+01:00",
                    "format": "text/html",
                    "language": "en"
                }
            ]
        }
    ]
}