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Geographical Indication Research Study

DEFRA NETWORK ETENDERING PORTAL

This public procurement record has 1 release in its history.

Award

31 Mar 2020 at 14:07

Summary of the contracting process

The procurement process, initiated by the Defra Network eTendering Portal, involves a tender titled "Geographical Indication Research Study." The aim is to conduct market research into the promotion of the UK's geographical indications for food and drink, with a focus on the AB socio-economic group and individuals aged 25-34. This project falls under the category of market research services and has an allocated budget of £33,065. The contract period runs from 6th March 2020 to 1st May 2020, following a selective procurement method via a call-off from a framework agreement. The tender period concluded on 24th February 2020.

This tender presents significant opportunities for market research firms, particularly those with expertise in consumer studies and a focus on food and beverage sectors. Businesses engaged in consumer research methodologies, especially those that target the relevant demographic, would be well-positioned to compete for this contract. Given the emphasis on understanding consumer behaviours and preferences regarding geographical indications, firms that specialise in this area can leverage their insights to contribute to the effective promotion of the newly established UK GI schemes.

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Notice Title

Geographical Indication Research Study

Notice Description

1.1 The Authority is looking for Tenderer(s) for a consumer market research firm to undertake a research study into Geographical Indication for foods and drinks within the UK. 1.2 The project consists of consumer market research into how the UK government can best promote the UK's geographical indications (more commonly referred to as protected food and drink name products) and the new UK geographical indication (GI) schemes due to be launched at the end of the transition period on 1st January 2021. 1.3 We want to understand how we can increase the impact of the GI schemes amongst UK consumers, in particular amongst our core target audiences - the AB socio-economic group and the 25-34 year old age group. 1.4 Defra would like to harness the findings of this research to inform our plans for the launch of the new UK GI schemes and the effective promotion of these schemes (and the products protected under these schemes).

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-4d82618c-dfa9-4ce3-a840-eacb5a2f193e
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/d2bbe99d-b7bb-4450-8b56-d64cc9d3ca2b
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
£33,065 Under £100K
Lots Value
Not specified
Awards Value
£33,065 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
31 Mar 20206 years ago
Submission Deadline
24 Feb 2020Expired
Future Notice Date
Not specified
Award Date
4 Mar 20206 years ago
Contract Period
6 Mar 2020 - 1 May 2020 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DEFRA NETWORK ETENDERING PORTAL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
YORK
Postcode
YO1 7PX
Post Town
York
Country
England

Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE2 North Yorkshire
Small Region (ITL 3)
TLE21 York
Delivery Location
Not specified

Local Authority
York
Electoral Ward
Guildhall
Westminster Constituency
York Central

Supplier Information

Number of Suppliers
1
Supplier Name

TNS UK LTD. (TRADING AS KANTAR PUBLIUC

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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