Tender

HCC May 2021 - The Provision of Just Talk Social Media Campaigns

HCC - PUBLIC HEALTH

This public procurement record has 3 releases in its history.

TenderAmendment

26 May 2021 at 08:50

TenderAmendment

25 May 2021 at 11:15

Tender

25 May 2021 at 10:26

Summary of the contracting process

The Hertfordshire County Council's Public Health team is seeking proposals for the "Just Talk Social Media Campaigns", with an active tender open until 21st June 2021. This procurement falls under the advertising campaign services category and is part of a wider initiative to effectively communicate mental health resources to young people throughout the Covid-19 pandemic. The contract is anticipated to commence on 9th August 2021, lasting for two years, with an option for a one-year extension. Interested suppliers should note that the procurement method is an open procedure, allowing a broader range of entries.

This tender presents a significant opportunity for businesses specialising in social media marketing, content creation, and mental health advocacy. Companies capable of producing engaging video content tailored for platforms like YouTube and TikTok will find this particularly relevant, as the aim is to effectively reach and resonate with younger audiences. Small and medium enterprises (SMEs) with creative expertise in advertising campaign services are encouraged to participate, especially those fostering collaborative approaches with public-sector health initiatives.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

HCC May 2021 - The Provision of Just Talk Social Media Campaigns

Notice Description

The Public Health Team in Hertfordshire are aware that there are many indications both locally and nationally that a significantly higher volume of children and young people are struggling emotionally during the Covid-19 pandemic. The Public Health team coordinate a Hertfordshire multi-agency mental health campaign called 'Just Talk', with over 30 partner agencies from across the county involved. The team also host the 'Just Talk' website - www.justtalkherts.org for young people, parents and professionals. The team have established 'Just Talk' social media accounts in Hertfordshire on Facebook, Twitter and Instagram, through which they can share important information with young people and encourage them to engage with them directly. Research shows that young people's online behaviour is mostly focused around video-sharing platforms (VSPs), such as YouTube and TikTok, with 97% of 5-15 year olds accessing content via VSPs in 2020 . Designing and creating content for these platforms, including advertisements, is time-consuming and requires expertise which the team currently do not have. Professional creative input is therefore needed to ensure maximum engagement with this demographic. One of the core aims of Just Talk is to ensure partners from across the Hertfordshire mental health system are taking a coordinated and consistent approach to sharing useful and relevant mental health information with professionals, young people and parents/carers. To help achieve this aim, the provider will create a Just Talk social media toolkit/guidance to share with our 30+ Just Talk partners. This will contain relevant logos, adaptable templates and images, amongst others for use on social media platforms. This toolkit will be reviewed and updated (if required) on an annual basis for the duration of the contract, based on feedback from the partners that are using it. The Contract is for two years with a possible 12 month extension. The value quoted is the maximum for the duration, including any extensions. Full details can be found in the Quotation document set. Additional information: To access this opportunity please visit www.supplyhertfordshire.uk Is a Recurrent Procurement Type? : No

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-4fa0c052-233b-449d-9ee3-18d0a9dd7a36
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/3dc359c6-b161-4547-9ccd-342d32c20af8
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support

73 - Research and development services and related consultancy services

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

72220000 - Systems and technical consultancy services

73100000 - Research and experimental development services

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
26 May 20214 years ago
Submission Deadline
21 Jun 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
9 Aug 2021 - 8 Aug 2023 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
HCC - PUBLIC HEALTH
Contact Name
Melanie Turner (HCC)
Contact Email
melanie.turner@hertfordshire.gov.uk
Contact Phone
01438 844865

Buyer Location

Locality
HERTFORDSHIRE
Postcode
SG13 8DE
Post Town
Stevenage
Country
England

Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH2 Bedfordshire and Hertfordshire
Small Region (ITL 3)
TLH26 North and East Hertfordshire
Delivery Location
Not specified

Local Authority
East Hertfordshire
Electoral Ward
Hertford Castle
Westminster Constituency
Hertford and Stortford

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-4fa0c052-233b-449d-9ee3-18d0a9dd7a36-2021-05-26T09:50:28+01:00",
    "date": "2021-05-26T09:50:28+01:00",
    "ocid": "ocds-b5fd17-4fa0c052-233b-449d-9ee3-18d0a9dd7a36",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "HCC2112984",
        "title": "HCC May 2021 - The Provision of Just Talk Social Media Campaigns",
        "description": "The Public Health Team in Hertfordshire are aware that there are many indications both locally and nationally that a significantly higher volume of children and young people are struggling emotionally during the Covid-19 pandemic. The Public Health team coordinate a Hertfordshire multi-agency mental health campaign called 'Just Talk', with over 30 partner agencies from across the county involved. The team also host the 'Just Talk' website - www.justtalkherts.org for young people, parents and professionals. The team have established 'Just Talk' social media accounts in Hertfordshire on Facebook, Twitter and Instagram, through which they can share important information with young people and encourage them to engage with them directly. Research shows that young people's online behaviour is mostly focused around video-sharing platforms (VSPs), such as YouTube and TikTok, with 97% of 5-15 year olds accessing content via VSPs in 2020 . Designing and creating content for these platforms, including advertisements, is time-consuming and requires expertise which the team currently do not have. Professional creative input is therefore needed to ensure maximum engagement with this demographic. One of the core aims of Just Talk is to ensure partners from across the Hertfordshire mental health system are taking a coordinated and consistent approach to sharing useful and relevant mental health information with professionals, young people and parents/carers. To help achieve this aim, the provider will create a Just Talk social media toolkit/guidance to share with our 30+ Just Talk partners. This will contain relevant logos, adaptable templates and images, amongst others for use on social media platforms. This toolkit will be reviewed and updated (if required) on an annual basis for the duration of the contract, based on feedback from the partners that are using it. The Contract is for two years with a possible 12 month extension. The value quoted is the maximum for the duration, including any extensions. Full details can be found in the Quotation document set. Additional information: To access this opportunity please visit www.supplyhertfordshire.uk Is a Recurrent Procurement Type? : No",
        "datePublished": "2021-05-25T11:26:13+01:00",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "79341400",
            "description": "Advertising campaign services"
        },
        "additionalClassifications": [
            {
                "scheme": "CPV",
                "id": "73100000",
                "description": "Research and experimental development services"
            },
            {
                "scheme": "CPV",
                "id": "72220000",
                "description": "Systems and technical consultancy services"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "SG13 8DE"
                    },
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    },
                    {
                        "postalCode": "SG13 8DE"
                    },
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    },
                    {
                        "postalCode": "SG13 8DE"
                    },
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure (below threshold)",
        "tenderPeriod": {
            "endDate": "2021-06-21T12:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2021-08-09T01:00:00+01:00",
            "endDate": "2023-08-08T23:59:59+01:00"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/3dc359c6-b161-4547-9ccd-342d32c20af8",
                "datePublished": "2021-05-25T11:26:13+01:00",
                "format": "text/html",
                "language": "en",
                "dateModified": "2021-05-26T09:50:28+01:00"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-CFS-162071",
            "name": "HCC - Public Health",
            "identifier": {
                "legalName": "HCC - Public Health"
            },
            "address": {
                "streetAddress": "Pegs Lane, Hertford",
                "locality": "Hertfordshire",
                "postalCode": "SG13 8DE",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Melanie Turner (HCC)",
                "email": "melanie.turner@hertfordshire.gov.uk",
                "telephone": "01438 844865"
            },
            "roles": [
                "buyer"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-162071",
        "name": "HCC - Public Health"
    }
}