Tender

Provision of Digital Marketing

SOUTH WEST YORKSHIRE PARTNERSHIP NHS FOUNDATION TRUST (SWYPFT)

This public procurement record has 2 releases in its history.

TenderAmendment

14 Sep 2023 at 21:16

Tender Notice
Tender

14 Sep 2023 at 20:58

Tender Notice
Summary of the contracting process

The South West Yorkshire Partnership NHS Foundation Trust is seeking a provider for the "Provision of Digital Marketing" services. The procurement process is currently at the tender stage. The contract is open for interested businesses to bid, with a tender period ending on 16th October 2023. The contract period is set to be from 1st December 2023 to 30th November 2026. The location for the services is in Yorkshire and the Humber region, United Kingdom, with the main procurement category being services in the marketing services industry.

This tender presents a growth opportunity for businesses specializing in digital marketing and social media services. Small and medium enterprises (SMEs) are particularly encouraged to participate. Companies with expertise in developing comprehensive digital marketing strategies, increasing client engagement across various platforms, and providing real-time web content creation are well-suited to compete. The potential provider would need to demonstrate knowledge of the latest digital marketing trends and innovations to help enhance brand awareness and increase service user engagement levels for Yorkshire Smokefree.

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Notice Information

Notice Title

Provision of Digital Marketing

Notice Description

Yorkshire Smokefree are seeking a provider to develop and manage digital marketing and social media content. This will include: o Increase client signups across all Yorkshire Smokefree services, ensuring value for money for each sign up per service o Create multiple campaign strategies to encourage clients across priority groups to self-refer into the service. o Comprehensive engaging digital strategies which are specifically designed to reach clients with all demographic areas that Yorkshire Smokefree cover o Providing long term planning documentation for future campaigns and engagement strategies. o Increase engagement levels across all social media platforms capturing all walks of the community with the aim for every post to lead towards conversion. o To create and develop in real time web pages linked to the Yorkshire Smokefree web site platform for each locality including but not restricted to Information bulletins, Clinic's, Success Stories, Special features o Provide social media management expertise to further develop brand awareness and client relationships across different platforms o Expert knowledge of latest developments and innovations in the digital marking sector o Create and post daily content across varied social media platforms including dedicated resource for timely responses 7 days per week. o Promote Yorkshire Smokefree using both paid advertising and non-paid advertising methods to enhance brand awareness and contribute to increasing service user engagement levels. o To provide monthly activity reports which should include; engagement levels, paid/non-paid advertising reports, success and improvement measures and future planning broken down in sub categories to be agreed with Yorkshire Smokefree. Additional information: The Authority is using the inTend e-tendering portal to conduct the procurement process ('the e-Tendering Portal'). The e-Tendering Portal can be accessed via the Trusts website or on the following web link https://in-tendhost.co.uk/southwestyorkshire/aspx/Home. All communications (including submission of Tenders) should be carried out via the e-Tendering Portal. Is a Recurrent Procurement Type? : No

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-55e2dd21-ee5d-40c1-83a0-6db07edc319b
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/99848318-00c2-40b0-a9b7-9dc0b60f7385
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (above threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
14 Sep 20232 years ago
Submission Deadline
16 Oct 2023Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
1 Dec 2023 - 30 Nov 2026 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
SOUTH WEST YORKSHIRE PARTNERSHIP NHS FOUNDATION TRUST (SWYPFT)
Contact Name
James Vickers
Contact Email
james.vickers@swyt.nhs.uk
Contact Phone
01226 644048

Buyer Location

Locality
WEST YORKSHIRE
Postcode
WF1 3SP
Post Town
Wakefield
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE4 West Yorkshire
Small Region (ITL 3)
TLE45 Wakefield
Delivery Location
TLE Yorkshire and The Humber
Local Authority
Wakefield
Electoral Ward
Stanley and Outwood East
Westminster Constituency
Wakefield and Rothwell

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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