Tender

Supply of a Marketing Engagement Platform for Ordnance Survey (Re-Issued)

ORDNANCE SURVEY

This public procurement record has 1 release in its history.

Tender

24 Jan 2025 at 13:52

Tender Notice
Summary of the contracting process

Ordnance Survey Ltd, Britain's leading mapping agency, is actively seeking to procure a Commercial off-the-shelf (COTS) Marketing Engagement Platform to enhance their communication channels with customers. This procurement is focused on improving customer engagement via email, in-app notifications, and push notifications to support their ambitious growth plans for E-Commerce and OS Maps. The tender, titled "Supply of a Marketing Engagement Platform for Ordnance Survey (Re-Issued)," falls under the industry category of software packages and information systems (CPV code: 48000000). The tender process is currently active, with a closing deadline for submissions on 24 February 2025. The anticipated start date for the contract is 1 February 2025, and the contract could run up to five years if all extensions are exercised.

This tender presents significant opportunities for businesses specialised in sales and marketing software, communication software, and related fields. Companies with strong capabilities in delivering scalable and user-friendly COTS marketing solutions can leverage this procurement to grow their portfolio and enhance their market presence. Small and medium-sized enterprises (SMEs) are particularly encouraged to compete, and the open procedure ensures a competitive and transparent bidding process. Successful suppliers will have the chance to collaborate with a reputable public sector entity and contribute to Ordnance Survey's consumer-oriented growth and innovation initiatives.

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Notice Information

Notice Title

Supply of a Marketing Engagement Platform for Ordnance Survey (Re-Issued)

Notice Description

Ordnance Survey Ltd (OS) is Britain's mapping agency and is responsible for the surveying, production, maintenance, and marketing of a wide range of geographic information, relied on by government, business, and individuals. The Consumer element of OS provides customers with products and services that help make their activity more enjoyable, accessible, and safe. From physical paper maps to outdoor accessories and popular mobile apps. Listening to customers and evolving to meet their needs is key to OS' approach in a rapidly changing world. The Consumer mission is to help more people to get outside more often so they can live longer, stay younger and enjoy life more. OS is seeking to procure a Commercial off-the-shelf (COTS) Marketing Engagement Platform to improve communication with customers via multiple channels (including email, in-app notifications, and push notifications). OS would like to utilise the solution to aid its ambitious growth plans for E-Commerce and OS Maps. The outputs will enable the creation of personalised marketing content to improve the user experience within the OS Maps app and within the store to facilitate an increase in volume of both shop sales and subscription upgrades. This contract will be for three years with the option to extend annually for a further two years (3+1+1). Therefore, if all extensions were taken, the full length of the contract would be for five years. The contract start date is anticipated to be 1 February 2025. Additional information: Is a Recurrent Procurement Type? : No

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/97d91ba7-13db-41cb-bb5f-d8f14f3b07d4
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (above threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems

CPV Codes

48000000 - Software package and information systems

48480000 - Sales, marketing and business intelligence software package

48481000 - Sales or marketing software package

48510000 - Communication software package

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
24 Jan 20251 years ago
Submission Deadline
24 Feb 2025Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
26 May 2025 - 25 May 2028 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
ORDNANCE SURVEY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
SOUTHAMPTON
Postcode
SO16 0AS
Post Town
Southampton
Country
England
Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ3 Hampshire and Isle of Wight
Small Region (ITL 3)
TLJ36 Central Hampshire
Delivery Location
Not specified
Local Authority
Test Valley
Electoral Ward
Chilworth, Nursling & Rownhams
Westminster Constituency
Romsey and Southampton North

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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