Award

Provision of Media Buying partner

STAFFORDSHIRE UNIVERSITY

This public procurement record has 2 releases in its history.

Award

25 Jan 2024 at 08:57

Award Notice
Tender

20 Mar 2023 at 14:40

Tender Notice
Summary of the contracting process

Staffordshire University has awarded a contract for the provision of Media Buying partner to Hybrid News Limited. The procurement process started with a selective method, using a Restricted procedure. The contract period will be from 1st February 2024 to 31st July 2027. The tender was published on 20th March 2023, with a tender period ending on 28th April 2023. The contract is valued at £750,000 and focuses on advertising and marketing services in the Higher Education Sector.

This tender presents an opportunity for businesses well-versed in delivering media buying services for student marketing, with a specific emphasis on digital advertising. Companies with expertise in the Higher Education Sector and a capability to provide integrated campaign planning and media recommendations are suited to compete. Staffordshire University based in Stoke-on-Trent, England, seeks a supplier offering value for money media buying and a strong understanding of the market to support their student recruitment activities.

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Notice Information

Notice Title

Provision of Media Buying partner

Notice Description

We are seeking a single supplier to provide all media buying services required to support our student marketing and recruitment activities, in particular the recruitment of undergraduate and postgraduate students. The successful provider will show evidence of having a strong appreciation of digital advertising. The firm chosen appointed agency will have a detailed knowledge of the Higher Education Sector, offer value for money media buying, and be able to offer media plans and recommendations as part of integrated campaign planning.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-6dbff018-aef6-41b0-ac6c-21454baa1bfb
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/7e4477f5-70a6-45e1-a81d-f8e937a3d0ec
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£750,000 £500K-£1M
Contracts Value
Not specified

Notice Dates

Publication Date
25 Jan 20242 years ago
Submission Deadline
28 Apr 2023Expired
Future Notice Date
Not specified
Award Date
19 Jan 20242 years ago
Contract Period
1 Feb 2024 - 31 Jul 2027 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
STAFFORDSHIRE UNIVERSITY
Contact Name
David Glover
Contact Email
t.d.glover@staffs.ac.uk
Contact Phone
+44 1785353313

Buyer Location

Locality
STOKE-ON-TRENT
Postcode
ST4 2DE
Post Town
Stoke-on-Trent
Country
England
Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG2 Shropshire and Staffordshire
Small Region (ITL 3)
TLG23 Stoke-on-Trent
Delivery Location
TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England)
Local Authority
Stoke-on-Trent
Electoral Ward
Hanley Park, Joiner's Square & Shelton
Westminster Constituency
Stoke-on-Trent Central

Supplier Information

Number of Suppliers
1
Supplier Name

HYBRID NEWS

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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