Tender

Brand Campaign for Horniman Museum and Gardens

THE HORNIMAN PUBLIC MUSEUM AND PUBLIC PARK TRUST

This public procurement record has 2 releases in its history.

TenderAmendment

17 Mar 2025 at 14:48

Tender

14 Mar 2025 at 16:37

Summary of the contracting process

The Horniman Public Museum and Public Park Trust is seeking a specialist marketing agency for a brand campaign focused on their Nature + Love project. This tender, titled "Brand Campaign for Horniman Museum and Gardens," falls under the industry category of marketing and graphic design services. Located in London (postcode SE23 3PQ), the procurement process is currently at the tender stage with an open procedure under threshold. The tender started on 14th March 2025, and the deadline for submissions is set for 7th April 2025, at 12:00 PM. The campaign launch is planned for early spring 2026 and will extend through various phases, concluding in winter 2026/27 and possibly continuing for three to five years thereafter. The contract period spans from 30th June 2025 to 14th March 2026, with a total budget of up to £30,000 excluding VAT.

This tender presents a valuable opportunity for businesses specialising in marketing and graphic design services to engage in a high-profile project and elevate their portfolio. Small and medium-sized enterprises (SMEs) with expertise in creative brand campaigning will find this contract particularly attractive, with the potential for long-term engagement given the campaign's phased rollout and continuation plan. Competing for this tender can enhance visibility and credibility, aligning with the Horniman's commitment to fostering a deeper understanding and appreciation of shared environmental values among its visitors.

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Notice Title

Brand Campaign for Horniman Museum and Gardens

Notice Description

The Horniman are looking to appoint a specialist marketing agency to create a vibrant, appealing and welcoming brand campaign. The springboard for the brand campaign is the delivery of the Horniman's Nature + Love project. This transformational project will inspire a greater understanding and appreciation for the world we all share. The Horniman wants to put visitors, rather than the collections or buildings, at the heart of the campaign. The brand campaign will launch with the opening of the Gardens attractions in early spring 2026. A second phase will run in winter 2026/27 with the reopening of the Natural History Gallery. We would expect to be able to continue using the campaign for a further three to five years. The total budget is up to PS30,000 (excluding VAT), which includes any staffing costs and additional expenses.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-74ecb7eb-ac8b-4e1d-a28d-a9cf45b62b91
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/47bbc68b-7b4f-4238-9017-2188c035ce1b
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

79822500 - Graphic design services

Notice Value(s)

Tender Value
£30,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
17 Mar 202511 months ago
Submission Deadline
7 Apr 2025Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
29 Jun 2025 - 14 Mar 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE HORNIMAN PUBLIC MUSEUM AND PUBLIC PARK TRUST
Contact Name
Nick Budden
Contact Email
nbudden@horniman.ac.uk
Contact Phone
020 8699 1872

Buyer Location

Locality
LONDON
Postcode
SE23 3PQ
Post Town
South East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
Not specified

Local Authority
Lewisham
Electoral Ward
Forest Hill
Westminster Constituency
Lewisham West and East Dulwich

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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