Award

AHDB - Digital Copywriting for Knowledge Library

DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS

This public procurement record has 5 releases in its history.

Award

12 Feb 2021 at 17:51

TenderAmendment

20 Jan 2021 at 16:04

TenderAmendment

15 Jan 2021 at 14:17

TenderAmendment

14 Jan 2021 at 19:13

Tender

08 Jan 2021 at 14:57

Summary of the contracting process

The procurement process relates to the Department for Environment Food & Rural Affairs, which is acquiring services for a project titled "AHDB - Digital Copywriting for Knowledge Library". This tender falls under the marketing services category and is located in Coventry, England. Currently in the Award stage, the contract was formally awarded on 7th February 2021, with a contract period commencing on 8th February 2021 and concluding on 30th April 2021. The total value of the contract is £46,682, with a minimum threshold of £35,000. The procurement method used was an open procedure, with the tender period ending on 31st January 2021.

This tender offers substantial opportunities for digital marketing agencies, particularly those specialising in copywriting and content creation. Small and Medium-sized Enterprises (SMEs) are encouraged to apply, especially those with experience in rewriting technical content to enhance accessibility and SEO practices. Businesses that can demonstrate a capacity for innovation in content structuring and are able to provide web-suitable content may find this contract particularly advantageous for growth and expanding their service offerings.

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Notice Title

AHDB - Digital Copywriting for Knowledge Library

Notice Description

AHDB require experienced digital copywriters to rewrite content that was initially written for a printed publication and is currently mostly in PDF format. Our aim is to make our Knowledge Library content more accessible by taking it out of PDF and putting it into searchable webpages that are well structured and specific. This is achieved by ensuring that the content is written in plain English, is well structured and meets current SEO best practices. The Supplier shall be required to provide the following services as part of this agreement: - Take technical content, that already exists in PDF format or other document formats, and rewrite in a style that meets the AHDB tone of voice for knowledge library content, digital copywriting best practices and SEO (Search Engine Optimisation) guidelines. The content shall be written in templates that AHDB will provide. - The Supplier shall supply web-suitable content to AHDB in the format of a Microsoft Word document. - Write new introductions & new titles that meet digital copywriting & SEO guidelines. - Respond to and correct work in accordance with any feedback provided by AHDB, in accordance with the required Service Levels. - Be willing to suggest innovative ways for how content and structure of the content can be optimised. - Comply with the AHDB guidance on digital content when undertaking the Services under this agreement For further details please see the Request for Quote document Additional information: The populated Response Form and supporting documents should be emailed to: Research@ahdb.org.uk by 10pm on Sunday 31 January 2021 The deadline for clarification questions is 21st January 2021.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-764143cb-3871-4083-8106-c604914978ae
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/1089d4a9-d6a7-4d8e-9e8d-0ffcb47b983d
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

92 - Recreational, cultural and sporting services


CPV Codes

79342000 - Marketing services

92310000 - Artistic and literary creation and interpretation services

Notice Value(s)

Tender Value
£50,000 Under £100K
Lots Value
Not specified
Awards Value
£45,682 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
12 Feb 20215 years ago
Submission Deadline
31 Jan 2021Expired
Future Notice Date
Not specified
Award Date
7 Feb 20215 years ago
Contract Period
8 Feb 2021 - 30 Apr 2021 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
COVENTRY
Postcode
CV8 2TL
Post Town
Coventry
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG1 Herefordshire, Worcestershire and Warwickshire
Small Region (ITL 3)
TLG13 Warwickshire CC
Delivery Location
Not specified

Local Authority
Warwick
Electoral Ward
Cubbington & Leek Wootton
Westminster Constituency
Kenilworth and Southam

Supplier Information

Number of Suppliers
4
Supplier Names

LARA KAVANAGH

PROSEWORKS

RACHEL RAMSAY

VICTORIA GREENWOOD

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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