Award

Marketing Services

TRANSPORT FOR GREATER MANCHESTER

This public procurement record has 1 release in its history.

Award

14 Oct 2024 at 09:49

Award Notice
Summary of the contracting process

Transport for Greater Manchester has completed a procurement process for "Marketing Services" under the industry category of "Marketing services" (CPV code: 79342000). This contract, worth £98,000, involved a direct procurement method via a single tender action. The procurement was for a time-bound marketing consultancy service, covering strategic marketing framework development and specific campaign management. The contract’s period extends from 14th October 2024 to 13th April 2025, and it is located in the North West region of the United Kingdom. The tender was specifically aimed at SMEs and voluntary, community and social enterprises (VCSEs).

This tender presents significant opportunities for businesses specialising in marketing consultancy, particularly those looking to establish a relationship with regional transport authorities. Companies adept in strategic marketing, audience behavior analysis, and campaign management would find this tender beneficial for growth and visibility. Smaller enterprises and VCSEs are particularly well-suited to compete for such opportunities, given the emphasis on discrete, low-value projects. The Behaviours Agency Limited, identified as the supplier, reflects the suitability for SMEs to engage with public sector contracts.

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Notice Information

Notice Title

Marketing Services

Notice Description

Transport for Greater Manchester undertook a 3 quote exercise for a discreet, low value, time-bound marketing consultancy services. This includes development of a strategic marketing framework, including - Define commercial objectives; - Define audience and behavioural personas; - Define behavioural change plan; and - Marketing strategy including messaging and channel framework. and management of a specific marketing campaign, including; Campaign ideation and concepting; Asset creation; and Campaign toolkit including messaging, graphics and channel templates.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-7a050bfc-5440-4891-bf2f-4173f7a713d3
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/4243a3ad-10a6-477d-85cd-3f0f84f1f427
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Single tender action (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£98,000 Under £100K
Lots Value
Not specified
Awards Value
£98,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
14 Oct 20241 years ago
Submission Deadline
5 Jul 2024Expired
Future Notice Date
Not specified
Award Date
13 Oct 20241 years ago
Contract Period
13 Oct 2024 - 13 Apr 2025 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
TRANSPORT FOR GREATER MANCHESTER
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
MANCHESTER
Postcode
M1 3BG
Post Town
Manchester
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD3 Greater Manchester
Small Region (ITL 3)
TLD33 Manchester
Delivery Location
TLD North West (England)
Local Authority
Manchester
Electoral Ward
Piccadilly
Westminster Constituency
Manchester Central

Supplier Information

Number of Suppliers
1
Supplier Name

THE BEHAVIOURS AGENCY

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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