Award

Customer Lab Research Recruitment Contract

H M REVENUE & CUSTOMS

This public procurement record has 1 release in its history.

Award

11 Jul 2025 at 08:59

Award Notice
Summary of the contracting process

The procurement process was initiated by HM Revenue & Customs (HMRC) for the "Customer Lab Research Recruitment Contract," with a focus on research services and market research under the CPV codes 73110000 and 79310000, respectively. The contract, valued at £375,000, was awarded to People for Research Ltd, with the contract active from 9th July 2025 to 9th July 2027. The procurement method was selective, specifically a call-off from a dynamic purchasing system. The primary location for delivery is within the United Kingdom, particularly England, reflecting HMRC's efforts to become more customer-centric through enhanced customer insights.

This tender presents opportunities for companies involved in research services, especially those with expertise in market research and participant recruitment. It is particularly suitable for small and medium-sized enterprises (SMEs), which aligns with HMRC's suitability criteria favouring this scale of business. Businesses with experience in collaborating with government agencies, and those capable of providing specialised recruitment for qualitative research, would find this contract an advantageous opportunity to expand their portfolio and enhance their visibility in the public sector.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Start Free Trial Book a Demo
All Features Pricing

Notice Information

Notice Title

Customer Lab Research Recruitment Contract

Notice Description

HM Revenue & Customs (HMRC) is undergoing a transformation to become a more customer-centric organisation. To support this goal, HMRC has established a Customer Lab to better understand customer experiences across their end-to-end Journey with HMRC services. This contract is for the provision of participant recruitment services to support the Customer Lab. The appointed supplier will be responsible for recruiting individuals to take part in qualitive research and insight sessions conducted by HMRC's internal research team. Sessions are expected to involve small-to-medium sample sizes, typically between 30 -60 participants per project.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/7d67641b-449d-4465-bb53-8580ef4be5fb
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Dynamic
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a dynamic purchasing system
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

73110000 - Research services

79310000 - Market research services

Notice Value(s)

Tender Value
£375,000 £100K-£500K
Lots Value
Not specified
Awards Value
£375,000 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
11 Jul 20257 months ago
Submission Deadline
30 May 2025Expired
Future Notice Date
Not specified
Award Date
8 Jul 20257 months ago
Contract Period
8 Jul 2025 - 9 Jul 2027 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
H M REVENUE & CUSTOMS
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
MANCHESTER
Postcode
M3 5BJ
Post Town
Manchester
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD3 Greater Manchester
Small Region (ITL 3)
TLD34 Greater Manchester South West
Delivery Location
TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England)
Local Authority
Salford
Electoral Ward
Blackfriars & Trinity
Westminster Constituency
Salford

Supplier Information

Number of Suppliers
1
Supplier Name

PEOPLE FOR RESEARCH

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033-2025-07-11T09:59:11+01:00",
    "date": "2025-07-11T09:59:11+01:00",
    "ocid": "ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "CW101212",
        "title": "Customer Lab Research Recruitment Contract",
        "description": "HM Revenue & Customs (HMRC) is undergoing a transformation to become a more customer-centric organisation. To support this goal, HMRC has established a Customer Lab to better understand customer experiences across their end-to-end Journey with HMRC services. This contract is for the provision of participant recruitment services to support the Customer Lab. The appointed supplier will be responsible for recruiting individuals to take part in qualitive research and insight sessions conducted by HMRC's internal research team. Sessions are expected to involve small-to-medium sample sizes, typically between 30 -60 participants per project.",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "73110000",
            "description": "Research services"
        },
        "additionalClassifications": [
            {
                "scheme": "CPV",
                "id": "79310000",
                "description": "Market research services"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "England",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 375000,
            "currency": "GBP"
        },
        "procurementMethod": "selective",
        "procurementMethodDetails": "Call-off from a dynamic purchasing system",
        "tenderPeriod": {
            "endDate": "2025-05-30T17:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2025-07-09T00:00:00+01:00",
            "endDate": "2027-07-09T23:59:59+01:00"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-GOR-D25",
            "name": "H M REVENUE & CUSTOMS",
            "identifier": {
                "legalName": "H M REVENUE & CUSTOMS",
                "scheme": "GB-GOR",
                "id": "D25"
            },
            "address": {
                "streetAddress": "Trinity Bridge House 2 Dearman's Place",
                "locality": "Manchester",
                "postalCode": "M3 5BJ",
                "countryName": "England"
            },
            "contactPoint": {
                "name": "Kimberley Rice",
                "email": "kimberley.rice@hmrc.gov.uk"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-COH-03734502",
            "name": "PEOPLE FOR RESEARCH LTD",
            "identifier": {
                "legalName": "PEOPLE FOR RESEARCH LTD",
                "scheme": "GB-COH",
                "id": "03734502"
            },
            "address": {
                "streetAddress": "Suite 302 Qc30 30 Queen Charlotte Street Bristol BS1 4HJ"
            },
            "details": {
                "scale": "sme",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-GOR-D25",
        "name": "H M REVENUE & CUSTOMS"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033-1",
            "status": "active",
            "date": "2025-07-09T00:00:00+01:00",
            "datePublished": "2025-07-11T09:59:11+01:00",
            "value": {
                "amount": 375000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-COH-03734502",
                    "name": "PEOPLE FOR RESEARCH LTD"
                }
            ],
            "contractPeriod": {
                "startDate": "2025-07-09T00:00:00+01:00",
                "endDate": "2027-07-09T23:59:59+01:00"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/7d67641b-449d-4465-bb53-8580ef4be5fb",
                    "datePublished": "2025-07-11T09:59:11+01:00",
                    "format": "text/html",
                    "language": "en"
                }
            ]
        }
    ]
}