Award

MoJ Media Strategy and Planning

MINISTRY OF JUSTICE

This public procurement record has 1 release in its history.

Award

02 Dec 2022 at 11:33

Summary of the contracting process

The Ministry of Justice has awarded a contract for "MoJ Media Strategy and Planning" to Manning Gottlieb OMD. The contract involves marketing management consultancy services with a total value of £320,000 GBP. The procurement method used was selective, with a call-off from a framework agreement. The tender period ended on 11th July 2022, and the contract period is from 31st October 2022 to 31st October 2025. The Ministry of Justice, based in London, was the buying organisation for this procurement process.

This tender for media strategy and planning services by the Ministry of Justice offers opportunities for marketing agencies specializing in media planning and strategy. Businesses experienced in optimising marketing spend, developing innovative channel strategies, and providing campaign evaluation services would be well-suited to compete. The contract period extending to 2025 ensures a long-term partnership with the Ministry of Justice, providing stability and growth prospects for successful bidders.

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Notice Title

MoJ Media Strategy and Planning

Notice Description

We seek a media planning and strategy agency to provide expert services and enable the effective use of marketing budget to support the MoJ's campaigns. Summary of services required: - Optimising investment of marketing spend through development of media strategies, channel planning and retargeting activity - Developing innovative, insight-driven and flexible channel strategies for paid media (and some earned partnership opportunities); - Setting objectives for paid, owned and earned media channels that have a demonstrable link back to the campaign outcomes; - Advice on the future development of strategy based on longer term policy goals and behaviour change models, including budget management for agency fees, creative and media spend across MoJ campaigns; - Close working with and briefing of other agencies involved in a campaign (e.g. research, media buying, creative and partnerships); - Thorough and regular evaluation against campaign objectives to optimise campaigns and drive best value for public money; - Support for the MoJ's annual Professional Assurance approvals process (PASS) with Cabinet Office; and - Support in answering ad-hoc requests for information, comment and evaluation from senior stakeholders and Ministers, including business cases for further investment and tight-turnaround media rebuttals See 'Agency Requirements - Implementation' below for further detail of Media Strategy and Planning requirements.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-8918e29c-a8f0-402d-9eca-f42f16e808ee
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/3c3f2c63-6b4f-47fe-990f-b866e3214884
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£320,000 £100K-£500K
Lots Value
Not specified
Awards Value
£320,000 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
2 Dec 20223 years ago
Submission Deadline
11 Jul 2022Expired
Future Notice Date
Not specified
Award Date
24 Nov 20223 years ago
Contract Period
31 Oct 2022 - 31 Oct 2025 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
MINISTRY OF JUSTICE
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
E14 4PU
Post Town
East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI42 Tower Hamlets
Delivery Location
Not specified

Local Authority
Tower Hamlets
Electoral Ward
Canary Wharf
Westminster Constituency
Poplar and Limehouse

Supplier Information

Number of Suppliers
1
Supplier Name

MANNING GOTTLIEB OMD

Open Contracting Data Standard (OCDS)

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