Tender

PAN2517 - Leicester Re-Opening Media Campaign and Collateral

LEICESTER CITY COUNCIL

This public procurement record has 2 releases in its history.

Tender

12 Mar 2021 at 11:27

Tender

12 Mar 2021 at 10:18

Summary of the contracting process

The Leicester City Council is currently seeking proposals for the "PAN2517 - Leicester Re-Opening Media Campaign and Collateral" tender, classified under the category of research and development services related to marketing. The procurement process is in the Tender stage, with a submission deadline set for 12:00 noon on 26 March 2021. This campaign aims to promote the safe phased reopening of Leicester City Centre and its surrounding areas, focusing on engagement with local businesses, residents, and visitors. The contract, valued at £95,000, is anticipated to commence on 19 April 2021 and run until 30 June 2021, aligning with the European Regional Development Fund guidelines for the activities undertaken.

This opportunity is particularly relevant for creative design, marketing, and media buying agencies aiming to expand their client base by delivering a comprehensive marketing strategy. Businesses with expertise in both digital and traditional marketing methods will be well-positioned to provide the required services for this campaign. While small and medium-sized enterprises (SMEs) are encouraged to participate, it is essential for bidders to adhere strictly to ERDF requirements throughout the proposal process to ensure compliance with funding standards.

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Notice Title

PAN2517 - Leicester Re-Opening Media Campaign and Collateral

Notice Description

Leicester City Council invites proposals from suitably qualified creative design, marketing and media buying agencies to develop a strategic marketing and media plan to cover a phased reopening campaign period. The campaign will be targeted to Leicester businesses, residents and visitors to communicate the safe phased reopening of Leicester City Centre and neighbourhoods within the boundary of Leicester. There are two Lots as follows: Lot 1 Digital Marketing Assets Commission; Lot 2 Traditional Marketing Assets Commission. The aim of this Programme is to create a comprehensive marketing and media plan to support the rollout of the creative brand campaign designed to support the phased safe reopening of different business sectors in the city centre and neighbourhood retail areas. The media plan needs to comprise both traditional and digital mediums to reach the different characteristics of the target audience over a defined period of time. Further information about the opportunity and the lotting can be found in the tender documentation. This is a one-off requirement. These activities are funded through the European Regional Development Fund (ERDF) Opening High Streets Safely and therefore all documents relating to this activity will have to adhere to our Funder's guidelines, including presentations on standard ERDF templates and using ERDF logos on any material such as hand-outs. Full details on ERDF are available at: https://www.gov.uk/government/publications/european-structural-and-investment-funds-programme-guidance. Submissions must be received via the EastMidsTenders portal: https://www.eastmidstenders.org/index.html. This should be returned by 12:00 noon on 26 March 2021 at the very latest.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-892c28a0-eda7-4920-933a-7dde18cedfdf
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/a734d2ba-964e-4e78-bf09-98b7db1b76f9
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

73000000 - Research and development services and related consultancy services

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

Notice Value(s)

Tender Value
£95,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
12 Mar 20214 years ago
Submission Deadline
26 Mar 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
18 Apr 2021 - 30 Jun 2021 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
LEICESTER CITY COUNCIL
Contact Name
Amina Laher
Contact Email
amina.laher@leicester.gov.uk
Contact Phone
+44 1164544032

Buyer Location

Locality
LEICESTER
Postcode
LE1 1FZ
Post Town
Leicester
Country
England

Major Region (ITL 1)
TLF East Midlands (England)
Basic Region (ITL 2)
TLF2 Leicestershire, Rutland and Northamptonshire
Small Region (ITL 3)
TLF21 Leicester
Delivery Location
TLF East Midlands (England)

Local Authority
Leicester
Electoral Ward
Castle
Westminster Constituency
Leicester South

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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