Award

Market Research Tool

GENOMICS ENGLAND LIMITED

This public procurement record has 1 release in its history.

Award

23 Sep 2021 at 08:42

Summary of the contracting process

The procurement process was led by Genomics England Limited, which recently awarded a contract for a "Market Research Tool" aimed at enhancing brand awareness through targeted content creation. This procurement falls under the market research services category and was executed via a direct procurement method, classified as a single tender action below the threshold. The contract has a total value of £99,400, with the procurement stage marked as complete. The contract period commenced on 3rd September 2021 and will conclude on 31st October 2021, with the service delivered in London, United Kingdom.

This tender represents significant growth opportunities for SMEs in the market research field, particularly those with expertise in brand strategy and communication. Businesses that specialise in digital marketing, content creation, or data analysis would be well positioned to compete for similar contracts in the future. The successful navigation of this procurement process can provide invaluable experience and insights into public sector requirements that can be leveraged in subsequent tenders.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Market Research Tool

Notice Description

Creation and amplification of targeted content to deliver broader awareness of GEL brand

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-9da82335-b576-4ad0-9be7-2fae49cf4265
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/7412d97c-e378-4b5a-930b-617f6760952a
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Single tender action (below threshold)
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
£99,400 Under £100K
Lots Value
Not specified
Awards Value
£99,400 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
23 Sep 20214 years ago
Submission Deadline
2 Sep 2021Expired
Future Notice Date
Not specified
Award Date
2 Sep 20214 years ago
Contract Period
2 Sep 2021 - 31 Oct 2021 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
GENOMICS ENGLAND LIMITED
Contact Name
Procurement Team
Contact Email
procurement@genomicsengland.co.uk
Contact Phone
08082819535

Buyer Location

Locality
LONDON
Postcode
EC1M 6BQ
Post Town
Central London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI43 Haringey and Islington
Delivery Location
TLI London

Local Authority
Islington
Electoral Ward
Bunhill
Westminster Constituency
Islington South and Finsbury

Supplier Information

Number of Suppliers
1
Supplier Name

SMARTOLOGY

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-9da82335-b576-4ad0-9be7-2fae49cf4265-2021-09-23T09:42:19+01:00",
    "date": "2021-09-23T09:42:19+01:00",
    "ocid": "ocds-b5fd17-9da82335-b576-4ad0-9be7-2fae49cf4265",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "GeL-COMM-269-21",
        "title": "Market Research Tool",
        "description": "Creation and amplification of targeted content to deliver broader awareness of GEL brand",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79310000",
            "description": "Market research services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "London",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 99400,
            "currency": "GBP"
        },
        "procurementMethod": "direct",
        "procurementMethodDetails": "Single tender action (below threshold)",
        "tenderPeriod": {
            "endDate": "2021-09-02T12:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2021-09-03T00:00:00+01:00",
            "endDate": "2021-10-31T23:59:59Z"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-SRS-supplierregistration.cabinetoffice.gov.uk/6YAJ2hDM",
            "name": "GENOMICS ENGLAND LIMITED",
            "identifier": {
                "legalName": "GENOMICS ENGLAND LIMITED",
                "scheme": "GB-SRS",
                "id": "supplierregistration.cabinetoffice.gov.uk/6YAJ2hDM"
            },
            "address": {
                "streetAddress": "Dawson Hall,Charterhouse Square",
                "locality": "LONDON",
                "postalCode": "EC1M6BQ",
                "countryName": "England"
            },
            "contactPoint": {
                "name": "Procurement Team",
                "email": "procurement@genomicsengland.co.uk",
                "telephone": "08082819535"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-184117",
            "name": "SMARTOLOGY Ltd",
            "identifier": {
                "legalName": "SMARTOLOGY Ltd"
            },
            "address": {
                "streetAddress": "Associates House, 118a East Barnet Road, Barnet, Herts, EN4 8RE"
            },
            "details": {
                "scale": "sme",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-SRS-supplierregistration.cabinetoffice.gov.uk/6YAJ2hDM",
        "name": "GENOMICS ENGLAND LIMITED"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-9da82335-b576-4ad0-9be7-2fae49cf4265-1",
            "status": "active",
            "date": "2021-09-03T00:00:00+01:00",
            "datePublished": "2021-09-23T09:42:19+01:00",
            "value": {
                "amount": 99400,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-184117",
                    "name": "SMARTOLOGY Ltd"
                }
            ],
            "contractPeriod": {
                "startDate": "2021-09-03T00:00:00+01:00",
                "endDate": "2021-10-31T23:59:59Z"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/7412d97c-e378-4b5a-930b-617f6760952a",
                    "datePublished": "2021-09-23T09:42:19+01:00",
                    "format": "text/html",
                    "language": "en"
                }
            ]
        }
    ]
}