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ACORN GEODEMOGRAPHICS TOOL

Wirral Council

This public procurement record has 2 releases in its history.

Tender

01 Oct 2026 at 11:55

Tender Notice
Award

01 Oct 2026 at 08:53

Award Notice
Summary of the contracting process

Wirral Borough Council has procured an Acorn geodemographics tool, a commercial data and software product used to classify and understand populations by their characteristics. The requirement is categorised as goods, with the associated service area covering information technology services. Delivery is across England, including the North East, North West, Yorkshire and the Humber, Midlands, East of England, London and the South East and South West. The buyer is Wirral Borough Council, based in Birkenhead. The procurement is focused on supplying the geodemographics tool; no additional implementation, support or other deliverables are described.

The procurement has been awarded to CACI Ltd, with the award made on 30 September 2026. The awarded contract value is £77,217. The contract period runs from 26 January 2027 to 25 January 2030. The tender submission deadline was 25 September 2026 at 12:00. The recorded procurement method is described only as “Other”; no specific procedure or evaluation criteria are set out. The requirement was treated as a goods procurement and was not marked as suitable for SMEs or voluntary, community and social enterprises. There is one award to one supplier, and the process is recorded as active.

This award demonstrates a defined requirement from Wirral Borough Council for an Acorn geodemographics tool, with the product intended for use across England. A credible competitor for a future requirement from this buyer would need to supply the relevant population-classification data and tool, with geographic coverage suited to the council’s stated England-wide scope. The awarded supplier, CACI Ltd, is recorded as a large business; the opportunity was not identified as suitable for SMEs or voluntary, community and social enterprises. The procurement is classified as a goods purchase rather than a broader programme of services, so suppliers should be able to provide the tool itself. The award provides evidence of the buyer’s purchasing route and scale, but the published details do not set out technical specifications or evaluation measures that would define a more specific capability benchmark.

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Notice Information

Notice Title

ACORN GEODEMOGRAPHICS TOOL

Notice Description

ACORN GEODEMOGRAPHICS TOOL

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-b09fdf45-800d-4f98-b1ad-82687ce146c3
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/afaeb174-0015-4426-abcb-a3133c4cfd46
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Goods
Procurement Method
Not Specified
Procurement Method Details
Other -
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support

CPV Codes

72000000 - IT services: consulting, software development, Internet and support

Notice Value(s)

Tender Value
£77,217 Under £100K
Lots Value
Not specified
Awards Value
£77,217 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
1 Oct 20265 days ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
30 Sep 20261 weeks ago
Contract Period
26 Jan 2027 - 25 Jan 2030 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Wirral Council
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRKENHEAD
Postcode
CH41 2AB
Postcode Area
Chester
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD74 Wirral
Delivery Location
TLC North East (England), TLD North West (England), TLE Yorkshire and The Humber, TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLI London, TLJ South East (England), TLK South West (England)
Local Authority
Wirral
Electoral Ward
Birkenhead and Tranmere
Westminster Constituency
Birkenhead

Supplier Information

Number of Suppliers
1
Supplier Name

CACI Ltd

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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