Tender

GB-London: Provision of Digital Analytics Support for Imperial War Museums

IMPERIAL WAR MUSEUMS

This public procurement record has 1 release in its history.

Tender

15 Aug 2023 at 09:10

Tender Notice
Summary of the contracting process

The Imperial War Museums are seeking a company to provide digital analytics support for their Digital Transformation Team. The contract, lasting three years, involves activities such as supporting GA4 for IWM's websites, producing reports for senior managers, and providing training for staff. The procurement method is an open procedure, with a tender deadline of 15th September 2023, and a contract period from 16th October 2023 to 15th October 2026. The contract value is £100,000, with a minimum value of £50,000. The opportunity is located in London, under the industry category of software programming and consultancy services.

This tender from the Imperial War Museums offers business growth opportunities for companies experienced in digital analytics, software development, and data visualisation. Small and medium enterprises (SMEs) are encouraged to participate. Businesses proficient in working with Google Analytics, Power BI, Data Studio, and Tableau, and providing support for website cookies and social media analytics, would be well-suited to compete for this contract. The contracting authority prioritises data-informed decision-making, and the successful company will collaborate with various agencies to enhance IWM's analytics capabilities over the contract's duration.

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Notice Information

Notice Title

GB-London: Provision of Digital Analytics Support for Imperial War Museums

Notice Description

Imperial War Museums are looking for a company to provide digital analytics support to the Digital Transformation Team. We are keen to make sure our work is data-informed, we want our colleagues to embrace analytics and insight when making business decisions. Currently, a lot of our customer data is in different repositories (more than one CRM, ticketing systems etc) and we recognise a need to consolidate it to get more valuable insight. Our in-house Digital Analyst is currently working on bringing the data together in Power BI for better reporting purposes, and we are also working with an agency to build a data warehouse for this customer and transactional data. Some support for this may be required. We use Google Analytics and have just moved to GA4. Some GA4 training has been undertaken, but there will be scope in this support to do further analytics training, e.g., for new staff. We are also working with another support agency to create a data lake for our financial data (to improve IWM's finance reporting). We use Power BI as a reporting tool. All of the agencies currently providing support to IWM will need to foster good working relationships and make sure solutions are compatible. This contract will cover the appointment of an experienced and professional company to undertake Digital Analytics Support. The contract is for three years. We anticipate that there will be up to 80 hours of work per quarter. This contract work includes, but is not limited to: *supporting GA4 for IWM's websites *helping produce reports for Senior managers/boards *Google Tag Manager implementation and support *support and auditing for website cookies (we would like to do an annual audit) *social media and paid ads analytics support *data visualisation using Power BI, Data Studio and Tableau *helping set metrics *collaborating with other agencies, where appropriate *supporting the learning of the Digital Analyst *occasional training for IWM staff Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-bd35a1ac-c2ac-4d15-8f5c-3d64c5769084
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/045f3b03-a69a-4ce7-9c87-bed3087de263
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems

72 - IT services: consulting, software development, Internet and support

CPV Codes

48461000 - Analytical or scientific software package

72200000 - Software programming and consultancy services

72212460 - Analytical, scientific, mathematical or forecasting software development services

Notice Value(s)

Tender Value
£100,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
15 Aug 20232 years ago
Submission Deadline
15 Sep 2023Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
15 Oct 2023 - 15 Oct 2026 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
IMPERIAL WAR MUSEUMS
Contact Name
Procurement & Resources Officer
Contact Email
erowberry@iwm.org.uk
Contact Phone
02074165000

Buyer Location

Locality
LONDON
Postcode
SE1 6HZ
Post Town
South East London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
TLJ South East (England)
Local Authority
Southwark
Electoral Ward
St George's
Westminster Constituency
Bermondsey and Old Southwark

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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