Award

Leisure Service Marketing Project

STROUD DISTRICT COUNCIL

This public procurement record has 2 releases in its history.

Award

25 Sep 2024 at 08:51

Award Notice
Tender

22 Apr 2024 at 13:29

Tender Notice
Summary of the contracting process

Stroud District Council recently awarded a contract for the "Leisure Service Marketing Project" which focuses on the marketing and management of two leisure centres: The Pulse in Dursley and Stratford Park in Stroud. The current stage of the procurement is the Award. The contract, worth £160,410 GBP, was awarded to Alliance Leisure Services Ltd. The initiative seeks a specialist marketing partner for a three-year period starting 1st July 2024 and ending 30th June 2027, with the aim to collaboratively launch a new service look and feel for the leisure centres by 1st November 2024. Given the significant value and extended period of the contract, this project falls under the "Marketing services" industry category and was procured through an open procedure.

This tender presents a substantial business growth opportunity, especially for small and medium enterprises (SMEs) in the marketing sector. It offers a stable, long-term contract with a reputable public body, Stroud District Council, and allows for substantial exposure through high-profile projects. Businesses specialising in marketing services, particularly those with experience in leisure and community services, would find this tender highly compatible with their expertise, providing them a chance to expand their portfolio and demonstrate their capability in managing comprehensive marketing and communication strategies across multiple locations.

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Notice Information

Notice Title

Leisure Service Marketing Project

Notice Description

The Council currently manages one leisure centre, The Pulse in Dursley. From Q4 2024 the Council will take on the operation of a second leisure centre in the region, Stratford Park in Stroud which is currently managed by a third party. In order to provide effective management and oversight, the Council is creating a new leisure service. This ITT and its supporting requirements aim to explain the service requirement to retain a specialist marketing partner over a 3 year period to manage all communications, websites and participation campaigns for the two leisure centres in the district and to work closely with our recently appointed branding partner to launch the new service look and feel on 1st November 2024.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-bee4e5fb-30cd-4fb0-96c5-4687e9f4c234
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/38c63309-a6ae-4b74-b42e-5c956494ccf9
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£162,000 £100K-£500K
Lots Value
Not specified
Awards Value
£160,410 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
25 Sep 20241 years ago
Submission Deadline
9 May 2024Expired
Future Notice Date
Not specified
Award Date
27 Jun 20241 years ago
Contract Period
30 Jun 2024 - 30 Jun 2027 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
STROUD DISTRICT COUNCIL
Contact Name
Darren Young
Contact Email
darren.young@stroud.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
STROUD
Postcode
GL5 4UB
Post Town
Gloucester
Country
England
Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK7 Gloucestershire and Wiltshire
Small Region (ITL 3)
TLK73 Gloucestershire CC
Delivery Location
TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England)
Local Authority
Stroud
Electoral Ward
Cainscross
Westminster Constituency
Stroud

Supplier Information

Number of Suppliers
1
Supplier Name

ALLIANCE LEISURE SERVICES

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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