Award

NHS ENGLAND NATIONAL CAMPAIGNS Quantitative Research

KANTAR

This public procurement record has 1 release in its history.

Award

20 Sep 2022 at 11:15

Summary of the contracting process

The NHS England National Campaigns Team has awarded a contract to Kantar UK Limited for quantitative research services. The contract, valued at £5,000,000 GBP, was tendered through a selective procurement method with a call-off from a framework agreement. The tender period ended on 4th May 2022, and the contract duration is 3 years, with a 12-month extension option, lasting up to 4 years. Kantar UK Limited will be conducting research projects to support the development and evaluation of national social marketing campaigns aimed at inspiring people to join the NHS and changing the way services are accessed to reduce pressures on the healthcare system.

Kantar UK Limited, as the awarded supplier, will work closely with NHS England to support campaigns under the 'We are the NHS' and 'Help Us, Help You' brands. This opportunity offers businesses in the advertising campaign services category a chance to participate in delivering campaigns that align with the organisational priorities of NHS England and the wider NHS, as outlined in the NHS Long Term Plan. Businesses with expertise in quantitative research and social marketing are well-suited to compete for similar contracts in the future as the NHS continues its national campaigns to support recruitment and healthcare service access.

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Notice Title

NHS ENGLAND NATIONAL CAMPAIGNS Quantitative Research

Notice Description

The NHS England Campaigns Team deliver national social marketing campaigns to support the NHS. Our campaigns are delivered under two overarching campaign brands: * The 'We are the NHS' campaign aims to inspire people to join the NHS and retain those already working in it. It promotes the NHS as a first-choice employer, focusing on priority recruitment of professions including: Nursing; Allied Health Professionals; Healthcare Support Workers; and 999 & 111 Call Handlers; also supporting the recruitment of NHS Reservists. * The 'Help Us, Help You' campaign is designed to save lives by changing the way people access services to reduce pressures on the NHS and maintain capacity, by driving effective use of the NHS, encouraging people to get help in the right place and at the right time. This contract has been established for a research agency to deliver quantitative research projects to support the development and evaluation of our work across all our campaign activity. Previously this work has been subcontracted through the Lead Creative Agency working on either the 'We are the NHS' or 'Help Us, Help You' campaigns. These campaigns are delivered through a number of different phases aimed at different audiences and with separate aims and objectives. All our campaign activity supports the successful delivery of the organisational priorities of NHS England and the wider NHS. These are set out in the NHS Long Term Plan and the annual NHS Priorities and Operational Planning Guidance. The contract is for 3 years with an extension option of 12 months (Max 4 years)

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-c469bef2-b7fb-49e4-8423-07c394cf9711
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/bf15ff88-458d-4428-ba7b-a192bf013025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£5,000,000 £1M-£10M
Lots Value
Not specified
Awards Value
£5,000,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
20 Sep 20223 years ago
Submission Deadline
4 May 2022Expired
Future Notice Date
Not specified
Award Date
28 Jun 20223 years ago
Contract Period
21 Jun 2022 - 21 Jun 2026 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
KANTAR
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SE1 6LH
Post Town
South East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
Not specified

Local Authority
Southwark
Electoral Ward
St George's
Westminster Constituency
Bermondsey and Old Southwark

Supplier Information

Number of Suppliers
1
Supplier Name

KANTAR

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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