Award

CBC-1866-LV-RM Social Media Management - AWARD

CENTRAL BEDFORDSHIRE COUNCIL

This public procurement record has 2 releases in its history.

AwardUpdate

20 Mar 2026 at 08:19

Award

20 Mar 2026 at 08:17

Summary of the contracting process

Central Bedfordshire Council has recently completed the award process for contract CBC-1866-LV-RM, focusing on social media management services. They have selected Hootsuite Inc. to fulfil this contract, which falls under the services category, specifically in sales, marketing, business intelligence, public relations, and internet services sectors. The procurement was conducted using a selective method under a restricted procedure, indicating a focused approach to vendor selection. The contract, valued at £36,000, is set to commence on 30th April 2026 and will conclude on 29th April 2029. Central Bedfordshire Council, located in Bedfordshire and managed by Rebecca Mills, orchestrated this procurement, serving various regions, including the United Kingdom, Europe, and other global areas.

This tender represents substantial opportunities for businesses specialising in advanced sales and marketing software and services. While Hootsuite Inc. has been awarded the contract, the process highlights the demand for expertise in social media management within the public sector—particularly from organisations with comprehensive service solutions in public relations and internet services. Although it might present challenges for SMEs and VCSEs due to the restrictive selection process, firms capable of delivering cutting-edge solutions in marketing intelligence could find similar procurement opportunities promising for business expansion. Such contracts are suited for well-established companies capable of navigating selective procedures and delivering services on a global scale.

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How relevant is this notice?

Notice Title

CBC-1866-LV-RM Social Media Management - AWARD

Notice Description

Central Bedfordshire Council has appointed Hootsuite to carry out CBC-1866-LV-RM Social Media Management

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-c999572a-de4f-4ba3-942d-f944f24ccb51
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/9e786ad0-63fe-40cc-b71b-2d1e1b131195
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems

72 - IT services: consulting, software development, Internet and support

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

48480000 - Sales, marketing and business intelligence software package

48481000 - Sales or marketing software package

72212481 - Sales or marketing software development services

72400000 - Internet services

79416000 - Public relations services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£36,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
20 Mar 20262 weeks ago
Submission Deadline
5 Feb 2026Expired
Future Notice Date
Not specified
Award Date
20 Mar 20262 weeks ago
Contract Period
29 Apr 2026 - 29 Apr 2029 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
CENTRAL BEDFORDSHIRE COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BEDFORDSHIRE
Postcode
SG17 5TQ
Post Town
Stevenage
Country
England

Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH2 Bedfordshire and Hertfordshire
Small Region (ITL 3)
TLH25 Central Bedfordshire
Delivery Location
Not specified

Local Authority
Central Bedfordshire
Electoral Ward
Shefford
Westminster Constituency
Hitchin

Supplier Information

Number of Suppliers
1
Supplier Name

HOOTSUITE

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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