Award

Provision of Personalised Registration Auction Services

DVLA - DRIVER & VEHICLE LICENSING AGENCY

This public procurement record has 1 release in its history.

Award

16 Apr 2025 at 09:16

Award Notice
Summary of the contracting process

The Driver & Vehicle Licensing Agency (DVLA) in Wales has completed the procurement process for the "Provision of Personalised Registration Auction Services", classified under CPV code 79342410 (Electronic auction services). The contract, awarded through an open procedure, spans from 1st April 2025 to 30th September 2030, including potential extensions. John Pye & Sons Limited has been selected as the supplier for this £8,720,000 contract. The contract involves conducting timed online auctions, managing auction marketing and promotional activities, and hosting a bilingual (English & Welsh) website—www.dvlaauction.co.uk. Key milestones include a 6-month Transition & Implementation Period starting 1st April 2025, followed by up to 5 years of services, potentially extended by two additional 12-month periods.

This tender presents significant business growth opportunities for companies specializing in online auction services, digital marketing, and web design, particularly those with experience in delivering bilingual platforms. Small and medium enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are encouraged to participate, benefiting from the wide-ranging scope and sustained revenue streams over the contract duration. With the UK-wide reach of the service, businesses well-versed in national-level operations and those capable of innovative auction and marketing solutions will find this tender well-suited to their capabilities.

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Notice Information

Notice Title

Provision of Personalised Registration Auction Services

Notice Description

The provision of personalised registration auction services on a national (UK wide) basis. The services to be provided are: 1. Timed Online Auctions and Ancillary Services; 2. DVLA auction marketing and Associated Promotional Activity; and 3. Hosting, design, content and functionality of bilingual (English & Welsh) website www.dvlaauction.co.uk The Contract is for an initial term of 3 years and 6 months which shall be comprised of: - a period of 6 months for the delivery of an Implementation Plan (termed the "Transition & Implementation Period"), followed by - the period commencing from the end of the Transition & Implementation Period until the expiry of the initial term and any extensions granted by the Buyer. The Buyer reserves the right to offer two separate extensions of 12 months each, to provide for a maximum of two further years. The maximum Contract duration (including optional extensions) will therefore be 5 years and 6 months (i.e. 3.5 +1 +1 years). No Timed Online Auctions (and therefore no revenue generation) will take place under this Contract during the Transition and Implementation Period.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-da207e61-4a53-4386-8dc9-f772dda3ad95
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/0afbf56d-c943-470f-a1c6-0f19587c69a1
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (above threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342410 - Electronic auction services

Notice Value(s)

Tender Value
£8,720,000 £1M-£10M
Lots Value
Not specified
Awards Value
£8,720,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
16 Apr 202510 months ago
Submission Deadline
27 Sep 2024Expired
Future Notice Date
Not specified
Award Date
20 Mar 202511 months ago
Contract Period
31 Mar 2025 - 30 Sep 2030 Over 5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
DVLA - DRIVER & VEHICLE LICENSING AGENCY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
SWANSEA
Postcode
SA6 7JL
Post Town
Swansea
Country
Wales
Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL43 Swansea
Delivery Location
TLL Wales
Local Authority
Swansea
Electoral Ward
Mynydd-bach
Westminster Constituency
Swansea West

Supplier Information

Number of Suppliers
1
Supplier Name

JOHN PYE & SONS

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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