Award

SZC Project #5 - Visitor Perceptions and Segmentation Research. - AWARD

EAST SUFFOLK COUNCIL

This public procurement record has 1 release in its history.

Award

11 Jun 2025 at 09:54

Summary of the contracting process

East Suffolk Council has awarded a contract titled "SZC Project #5 - Visitor Perceptions and Segmentation Research" under the Research and Development services category. The project aims to understand the motivations and demographics of visitors to East Suffolk, known for its cultural heritage and natural attractions. The procurement process at the award stage follows an open procedure. The contract commenced on 20th April 2025 and is set to conclude by 19th March 2027. Located in Woodbridge, United Kingdom, with coverage including international regions like Europe and British Overseas Territories, this contract is valued at £132,400 and was awarded to Trajectory Limited.

This tender opens up significant opportunities for growth, particularly for businesses specialising in market research, data analysis, and research consultancy services. Small and medium enterprises (SMEs) are suitable candidates for this contract due to the service-oriented nature of the work. Companies with expertise in visitor behaviour and segmentation analysis can benefit greatly by contributing to the rich understanding of visitor patterns in East Suffolk, thereby potentially expanding their service portfolios and gaining further public sector contracts.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

SZC Project #5 - Visitor Perceptions and Segmentation Research. - AWARD

Notice Description

East Suffolk is renowned for its rich cultural heritage, natural beauty, and seaside and market town attractions. It attracts a diverse range of visitors. To better understand the motivation of visitors, comprehensive study and analysis is required to assess their perceptions and segment them based on behaviours, preferences, and demographics

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-e0bfca91-78ce-4846-a47d-f77aa70b3be0
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/46ef0330-6fe3-4351-9e5f-7524cf08cf7c
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

71 - Architectural, construction, engineering and inspection services

72 - IT services: consulting, software development, Internet and support

73 - Research and development services and related consultancy services

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

71620000 - Analysis services

72316000 - Data analysis services

73000000 - Research and development services and related consultancy services

73110000 - Research services

73210000 - Research consultancy services

79310000 - Market research services

79311300 - Survey analysis services

79311400 - Economic research services

79315000 - Social research services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£132,400 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
11 Jun 20258 months ago
Submission Deadline
14 Mar 2025Expired
Future Notice Date
Not specified
Award Date
20 May 20259 months ago
Contract Period
19 Apr 2025 - 19 Mar 2027 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
EAST SUFFOLK COUNCIL
Contact Name
Abiola Michael Bucknor
Contact Email
abiola.bucknor@eastsuffolk.gov.uk
Contact Phone
01502523677

Buyer Location

Locality
WOODBRIDGE
Postcode
IP12 1RT
Post Town
Ipswich
Country
England

Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH6 Suffolk
Small Region (ITL 3)
TLH63 East Suffolk
Delivery Location
Not specified

Local Authority
East Suffolk
Electoral Ward
Melton
Westminster Constituency
Suffolk Coastal

Supplier Information

Number of Suppliers
1
Supplier Name

TRAJECTORY

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-e0bfca91-78ce-4846-a47d-f77aa70b3be0-2025-06-11T10:54:24+01:00",
    "date": "2025-06-11T10:54:24+01:00",
    "ocid": "ocds-b5fd17-e0bfca91-78ce-4846-a47d-f77aa70b3be0",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "IT-501-1001-2592-TEN-O - AWARD",
        "title": "SZC Project #5 - Visitor Perceptions and Segmentation Research. - AWARD",
        "description": "East Suffolk is renowned for its rich cultural heritage, natural beauty, and seaside and market town attractions. It attracts a diverse range of visitors. To better understand the motivation of visitors, comprehensive study and analysis is required to assess their perceptions and segment them based on behaviours, preferences, and demographics",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "73000000",
            "description": "Research and development services and related consultancy services"
        },
        "additionalClassifications": [
            {
                "scheme": "CPV",
                "id": "73210000",
                "description": "Research consultancy services"
            },
            {
                "scheme": "CPV",
                "id": "79310000",
                "description": "Market research services"
            },
            {
                "scheme": "CPV",
                "id": "79315000",
                "description": "Social research services"
            },
            {
                "scheme": "CPV",
                "id": "72316000",
                "description": "Data analysis services"
            },
            {
                "scheme": "CPV",
                "id": "73110000",
                "description": "Research services"
            },
            {
                "scheme": "CPV",
                "id": "79311300",
                "description": "Survey analysis services"
            },
            {
                "scheme": "CPV",
                "id": "79311400",
                "description": "Economic research services"
            },
            {
                "scheme": "CPV",
                "id": "71620000",
                "description": "Analysis services"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "IP12 1RT"
                    },
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "tenderPeriod": {
            "endDate": "2025-03-14T15:00:00Z"
        },
        "contractPeriod": {
            "startDate": "2025-04-20T01:00:00+01:00",
            "endDate": "2027-03-19T23:59:59Z"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-CFS-167880",
            "name": "East Suffolk Council",
            "identifier": {
                "legalName": "East Suffolk Council"
            },
            "address": {
                "streetAddress": "Station Road, Melton",
                "locality": "Woodbridge",
                "postalCode": "IP12 1RT",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Abiola Michael Bucknor",
                "email": "abiola.bucknor@eastsuffolk.gov.uk",
                "telephone": "01502523677"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-319256",
            "name": "Trajectory Limited",
            "identifier": {
                "legalName": "Trajectory Limited"
            },
            "address": {
                "streetAddress": "1-2 Paris Gardnes, London, United Kingdom, SE1 8ND"
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-167880",
        "name": "East Suffolk Council"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-e0bfca91-78ce-4846-a47d-f77aa70b3be0-1",
            "status": "active",
            "date": "2025-05-21T00:00:00+01:00",
            "datePublished": "2025-06-11T10:54:24+01:00",
            "value": {
                "amount": 132400,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-319256",
                    "name": "Trajectory Limited"
                }
            ],
            "contractPeriod": {
                "startDate": "2025-04-20T00:00:00+01:00",
                "endDate": "2027-03-19T23:59:59Z"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/46ef0330-6fe3-4351-9e5f-7524cf08cf7c",
                    "datePublished": "2025-06-11T10:54:24+01:00",
                    "format": "text/html",
                    "language": "en"
                }
            ]
        }
    ]
}