Award

Agency and advertising services

UNIVERSITY OF BEDFORDSHIRE

This public procurement record has 3 releases in its history.

Award

10 Jun 2021 at 15:15

TenderAmendment

22 Aug 2019 at 12:41

Tender

22 Aug 2019 at 12:40

Summary of the contracting process

The University of Bedfordshire is seeking a Service Provider for Agency and Advertising Services through a restricted tender process. The contract, which is currently in the Award stage, has a duration of two years starting from 1st March 2020, with an option for a one-year extension. Key details include a tender period that concluded on 20th September 2019, and the contract is situated in Luton, England, within the advertising management services industry category.

This tender presents a significant opportunity for small and medium-sized enterprises (SMEs) involved in advertising and branding sectors. Companies with expertise in developing effective brand strategies, marketing insights, and performance metrics will be particularly well-suited to compete for this contract. The winning bidder will have the chance to work closely with the University to enhance its student recruitment and brand reputation, ultimately contributing to business growth and establishing a valuable partnership within the education sector.

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Notice Title

Agency and advertising services

Notice Description

The University is sourcing a Service Provider to supply Agency and Advertising Services. The appointment will be made following the evaluation of this restricted tender. The contract period will be two years with the option to extend by an additional year subject to satisfactory performance and agreement by both parties. Scope of service is: a. Support the University in the delivery of an effective brand and student recruitment strategy to meet annual recruitment targets. b. Support the University in developing its reputation for high quality teaching and student experience. c. Recommend appropriate media to ensure enquiry, application and registration KPIs are fully realised. d. Recommend a media strategy that is coherent, consistent and impactful, enabling the University to attain a prominent position in an increasingly competitive market place. e. Deliver market insight and forecasts to inform the development of a media strategy. f. Secure best value for the University. g. Provide performance data that can be utilised in the development of the media strategy and tactical campaigns. h. Assist in defining, developing, protecting and measuring the brand. Additional information: To be included in the bidder list you must register and express an interest in the tender through the procurement website https://in-tendhost.co.uk/universityofbedfordshire/aspx/Tenders/Current. All the information and documentation is available on the University's Procurement Website.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/31049b36-3d78-4b6e-8934-0d90d71ce693
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure (above threshold)
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341200 - Advertising management services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
10 Jun 20214 years ago
Submission Deadline
16 Dec 2019Expired
Future Notice Date
Not specified
Award Date
14 Feb 20206 years ago
Contract Period
1 Mar 2020 - 8 Dec 2022 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF BEDFORDSHIRE
Contact Name
Tracy Wilson
Contact Email
tracy.wilson@beds.ac.uk
Contact Phone
01582743315

Buyer Location

Locality
LUTON
Postcode
LU1 3JU
Post Town
Luton
Country
England

Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH2 Bedfordshire and Hertfordshire
Small Region (ITL 3)
TLH21 Luton
Delivery Location
Not specified

Local Authority
Luton
Electoral Ward
Central
Westminster Constituency
Luton South and South Bedfordshire

Supplier Information

Number of Suppliers
1
Supplier Name

SMRS

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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