Award

Transforming the D-Day Museum - PR Agency Disruptive Campaign D-Day Story Portsmouth - AWARD

PORTSMOUTH CITY COUNCIL

This public procurement record has 1 release in its history.

Award

18 Apr 2018 at 13:18

Summary of the contracting process

Portsmouth City Council has awarded a contract for a transformative public relations campaign titled "Transforming the D-Day Museum - PR Agency Disruptive Campaign D-Day Story Portsmouth." This initiative aims to promote the newly revamped D-Day Museum, encouraging national interest and visitor engagement. The project falls under the advertising and marketing services category and is based in Portsmouth, UK. The contract period spans from 1st March 2018 to 30th September 2018, with a budget of £65,000 to £70,000. This procurement was conducted using an open procedure, and the campaign is expected to last a minimum of six months, starting this June.

This tender presents a significant growth opportunity for public relations agencies that specialise in disruptive marketing strategies, particularly those with experience in enhancing campaign effectiveness and delivering measurable returns on investment. Businesses that can create innovative and engaging promotional content, ideally with a solid history of working on similar heritage or cultural initiatives, would be well-suited for this project. By participating, suppliers can not only contribute to the revitalisation of an important historical site but also enhance their visibility and credibility through association with the esteemed D-Day Museum.

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Notice Title

Transforming the D-Day Museum - PR Agency Disruptive Campaign D-Day Story Portsmouth - AWARD

Notice Description

Portsmouth City Council invites Public Relation agencies to submit proposals for a disruptive PR campaign that will stimulate national interest about the newly transformed D-Day Museum to the D-Day Story in order to create awareness and encourage consumers to visit it. The campaign will supplement, and run alongside, an 'out of home' and local radio advertising campaign in order to increase the weight of these campaigns and extend their reach. This campaign has been made possible by an award from the Heritage Lottery Fund and therefore it is key these monies are spent to maximum effect and return on marketing investment can be provided to Portsmouth City Council and the Heritage Lottery Fund post-campaign. This is a one-off project that is expected to cover a minimum period of 6 months with the PR campaign likely to be delivered in June 2018. The budget for this project is PS65,000 - PS70,000. The Supplier must have a proven track record of creating and managing disruptive PR campaigns with a demonstrable return on investment.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-e31997a9-ea02-4aea-ae6a-afcc24dad3c2
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/1310fee0-28df-44a2-a8b3-f0af4b479a52
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79413000 - Marketing management consultancy services

79416000 - Public relations services

79416200 - Public relations consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
18 Apr 20187 years ago
Submission Deadline
28 Feb 2018Expired
Future Notice Date
Not specified
Award Date
23 Feb 20188 years ago
Contract Period
1 Mar 2018 - 30 Sep 2018 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
PORTSMOUTH CITY COUNCIL
Contact Name
Procurement Service
Contact Email
procurement@portsmouthcc.gov.uk
Contact Phone
023 9268 8235

Buyer Location

Locality
HAMPSHIRE
Postcode
PO1 2BJ
Post Town
Portsmouth
Country
England

Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ3 Hampshire and Isle of Wight
Small Region (ITL 3)
TLJ31 Portsmouth
Delivery Location
TLJ South East (England)

Local Authority
Portsmouth
Electoral Ward
Charles Dickens
Westminster Constituency
Portsmouth South

Supplier Information

Number of Suppliers
1
Supplier Name

FRANK PUBLIC RELATIONS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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