Award

VED Evasion Media Plan

DRIVER & VEHICLE LICENSING AGENCY

This public procurement record has 2 releases in its history.

AwardUpdate

13 Jul 2020 at 14:52

Award

21 Aug 2019 at 13:59

Summary of the contracting process

The Driver & Vehicle Licensing Agency (DVLA) is seeking a supplier for the "VED Evasion Media Plan" to develop a media strategy targeting individuals who evade Vehicle Excise Duty (VED). This procurement operates under a selective method as a call-off from a framework agreement, with a contract value of £30,000. The contract is set for a duration of one year, starting from 2nd August 2019 and ending on 1st August 2021, with potential extensions for an additional two years. The tender has been completed, and the relevant activities have been based in Wales, UK, with the tender period concluded on 29th July 2019.

This tender presents a significant opportunity for businesses specialising in media and advertising strategy, particularly those with expertise in developing campaigns for public sector clients. Small and medium enterprises (SMEs) that have experience in collaboration with government agencies and possess the required technical capabilities to devise effective media recommendations will find themselves well-positioned to compete in this area. Engaging with DVLA's Communications, Insight, and Creative teams to deliver annual media strategies could foster lasting relationships with a key public organisation, enhancing business growth potential.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

VED Evasion Media Plan

Notice Description

DVLA is commissioning a supplier to provide media strategy for a forthcoming advertising campaign targeting people who do not pay Vehicle Excise Duty (VED evasion). The contract is for 1 year with the option to extend for 2 additional years (1+1+1). If the option is taken to extend this contract either for 1 or 2 years the supplier will be expected to provide a media strategy on an annual basis. The supplier must be able to work with DVLA Communications Team, Insight Team, Media Buyers and Creative Agencies to deliver media recommendations that can inform and shape the forthcoming advertising campaign.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-e4340e15-42ea-4b53-baef-2e4f48f84d5d
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/02e3776e-dfbd-4e04-b236-308a75d4df1f
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Goods
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

32 - Radio, television, communication, telecommunication and related equipment


CPV Codes

32000000 - Radio, television, communication, telecommunication and related equipment

Notice Value(s)

Tender Value
£30,000 Under £100K
Lots Value
Not specified
Awards Value
£45,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
13 Jul 20205 years ago
Submission Deadline
29 Jul 2019Expired
Future Notice Date
Not specified
Award Date
31 Jul 20196 years ago
Contract Period
1 Aug 2019 - 1 Aug 2021 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DRIVER & VEHICLE LICENSING AGENCY
Contact Name
Bethan Thomas
Contact Email
bethan.thomas3@dvla.gov.uk
Contact Phone
01792766227

Buyer Location

Locality
SWANSEA
Postcode
SA6 7JL
Post Town
Swansea
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL43 Swansea
Delivery Location
TLL Wales

Local Authority
Swansea
Electoral Ward
Mynydd-bach
Westminster Constituency
Swansea West

Supplier Information

Number of Suppliers
1
Supplier Name

BRAY LEINO

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-e4340e15-42ea-4b53-baef-2e4f48f84d5d-2020-07-13T15:52:00+01:00",
    "date": "2020-07-13T15:52:00+01:00",
    "ocid": "ocds-b5fd17-e4340e15-42ea-4b53-baef-2e4f48f84d5d",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "PS/19/129",
        "title": "VED Evasion Media Plan",
        "description": "DVLA is commissioning a supplier to provide media strategy for a forthcoming advertising campaign targeting people who do not pay Vehicle Excise Duty (VED evasion). The contract is for 1 year with the option to extend for 2 additional years (1+1+1). If the option is taken to extend this contract either for 1 or 2 years the supplier will be expected to provide a media strategy on an annual basis. The supplier must be able to work with DVLA Communications Team, Insight Team, Media Buyers and Creative Agencies to deliver media recommendations that can inform and shape the forthcoming advertising campaign.",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "32000000",
            "description": "Radio, television, communication, telecommunication and related equipment"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "Wales",
                        "countryName": "United Kingdom"
                    },
                    {
                        "region": "Wales",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 30000,
            "currency": "GBP"
        },
        "procurementMethod": "selective",
        "procurementMethodDetails": "Call-off from a framework agreement",
        "tenderPeriod": {
            "endDate": "2019-07-29T23:59:59+01:00"
        },
        "contractPeriod": {
            "startDate": "2019-08-02T00:00:00+01:00",
            "endDate": "2021-08-01T23:59:59+01:00"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "goods"
    },
    "parties": [
        {
            "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/NsBK36A7",
            "name": "Driver & Vehicle Licensing Agency",
            "identifier": {
                "legalName": "Driver & Vehicle Licensing Agency",
                "scheme": "GB-SRS",
                "id": "sid4gov.cabinetoffice.gov.uk/NsBK36A7"
            },
            "address": {
                "streetAddress": "C1 East,, DVLA,",
                "locality": "Swansea",
                "postalCode": "SA6 7JL",
                "countryName": "Wales"
            },
            "contactPoint": {
                "name": "Bethan Thomas",
                "email": "Bethan.Thomas3@dvla.gov.uk",
                "telephone": "01792766227"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-COH-01352705",
            "name": "BRAY LEINO LIMITED",
            "identifier": {
                "legalName": "BRAY LEINO LIMITED",
                "scheme": "GB-COH",
                "id": "01352705"
            },
            "address": {
                "streetAddress": "Old Rectory,Filleigh BARNSTAPLE Devon EX32 0RX GB"
            },
            "details": {
                "scale": "sme",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/NsBK36A7",
        "name": "Driver & Vehicle Licensing Agency"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-e4340e15-42ea-4b53-baef-2e4f48f84d5d-1",
            "status": "active",
            "date": "2019-08-01T00:00:00+01:00",
            "datePublished": "2019-08-21T14:59:42+01:00",
            "value": {
                "amount": 15000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-COH-01352705",
                    "name": "BRAY LEINO LIMITED"
                }
            ],
            "contractPeriod": {
                "startDate": "2019-08-02T00:00:00+01:00",
                "endDate": "2020-08-01T23:59:59+01:00"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/02e3776e-dfbd-4e04-b236-308a75d4df1f",
                    "datePublished": "2019-08-21T14:59:42+01:00",
                    "format": "text/html",
                    "language": "en"
                },
                {
                    "id": "2",
                    "documentType": "tenderNotice",
                    "description": "Call Off",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/5c587a5b-e725-4f2e-bd0b-d2d1b458911f",
                    "format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
                },
                {
                    "id": "3",
                    "documentType": "tenderNotice",
                    "description": "Final Specification",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/63642981-6c77-4f03-8785-a26c42c1b626",
                    "format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
                },
                {
                    "id": "4",
                    "documentType": "tenderNotice",
                    "description": "Information to be provided",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/1a19eac8-7eac-4149-a07b-3db6f7092194",
                    "format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
                },
                {
                    "id": "5",
                    "documentType": "tenderNotice",
                    "description": "Request for quotation",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/95918334-6290-40a0-a7e3-6934a459e041",
                    "format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
                }
            ]
        },
        {
            "id": "ocds-b5fd17-e4340e15-42ea-4b53-baef-2e4f48f84d5d-2",
            "status": "active",
            "date": "2019-08-01T00:00:00+01:00",
            "datePublished": "2019-08-21T14:59:42+01:00",
            "value": {
                "amount": 30000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-COH-01352705",
                    "name": "BRAY LEINO LIMITED"
                }
            ],
            "contractPeriod": {
                "startDate": "2019-08-02T00:00:00+01:00",
                "endDate": "2021-08-01T23:59:59+01:00"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/02e3776e-dfbd-4e04-b236-308a75d4df1f",
                    "datePublished": "2019-08-21T14:59:42+01:00",
                    "dateModified": "2020-07-13T15:52:00+01:00",
                    "format": "text/html",
                    "language": "en"
                },
                {
                    "id": "2",
                    "documentType": "tenderNotice",
                    "description": "Call Off",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/5c587a5b-e725-4f2e-bd0b-d2d1b458911f",
                    "format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
                },
                {
                    "id": "3",
                    "documentType": "tenderNotice",
                    "description": "Final Specification",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/63642981-6c77-4f03-8785-a26c42c1b626",
                    "format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
                },
                {
                    "id": "4",
                    "documentType": "tenderNotice",
                    "description": "Information to be provided",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/1a19eac8-7eac-4149-a07b-3db6f7092194",
                    "format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
                },
                {
                    "id": "5",
                    "documentType": "tenderNotice",
                    "description": "Request for quotation",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/95918334-6290-40a0-a7e3-6934a459e041",
                    "format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
                }
            ]
        }
    ]
}