Tender

A digital agency to enhance De Montfort University's (DMU) brand awareness in mainland China

DE MONTFORT UNIVERSITY

This public procurement record has 1 release in its history.

Tender

21 Jun 2019 at 11:48

Summary of the contracting process

De Montfort University is seeking a digital agency to enhance its brand awareness in mainland China through a tender titled "A digital agency to enhance De Montfort University's (DMU) brand awareness in mainland China." This procurement, classified under advertising and marketing services, is currently in the active tendering stage, with submissions closing on 11th July 2019. The total estimated contract value is £150,000, with a minimum financial requirement of £120,000. The contract is expected to commence on 1st August 2019 and run until 31st July 2021. Interested agencies should be well-versed in the UK Higher Education market and familiar with the nuances of the Chinese student recruitment market.

This tender represents an excellent opportunity for marketing and advertising professionals, particularly those specialising in digital strategies aimed at international student recruitment. Agencies that can demonstrate innovative marketing solutions and a clear understanding of both the UK education sector and Chinese market dynamics will be well-placed to compete. By successfully bidding for this contract, businesses could expand their portfolio with a notable client and establish long-term relationships within the education sector, potentially leading to further opportunities for collaboration and growth in the international education markets.

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Notice Title

A digital agency to enhance De Montfort University's (DMU) brand awareness in mainland China

Notice Description

The University's requirement is for an innovative, agile and progressive Digital Agency that will support the University in the development and delivery of leading edge marketing strategies and campaigns that will set it apart from other Higher Education institutions and facilitate the achievement and delivery of its ambitious student recruitment and internationalisation aspirations and ambitions. Agencies will be required to evidence the necessary expertise, skills and a thorough understanding of the UK Higher Education (HE) market and be familiar with the challenges within the Chinese student recruitment market. Additional information: Is a Recurrent Procurement Type? : No

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-f2925d2d-e078-4e4c-9556-d812160e9923
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/93a50c88-1b9e-4dfc-941e-4bf88ea750e5
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79342100 - Direct marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£150,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
21 Jun 20196 years ago
Submission Deadline
11 Jul 2019Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
31 Jul 2019 - 31 Jul 2021 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DE MONTFORT UNIVERSITY
Contact Name
Sarah Ross
Contact Email
sarah.ross@dmu.ac.uk
Contact Phone
(0)116 257 7758

Buyer Location

Locality
LEICESTER
Postcode
LE1 9BH
Post Town
Leicester
Country
England

Major Region (ITL 1)
TLF East Midlands (England)
Basic Region (ITL 2)
TLF2 Leicestershire, Rutland and Northamptonshire
Small Region (ITL 3)
TLF21 Leicester
Delivery Location
TLF East Midlands (England)

Local Authority
Leicester
Electoral Ward
Castle
Westminster Constituency
Leicester South

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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