Tender

Creative Agency for Foster Carer Recruitments

CITY YORK COUNCIL

This public procurement record has 1 release in its history.

Tender

23 Sep 2019 at 09:02

Tender Notice
Summary of the contracting process

The City York Council is seeking proposals for a Creative Agency to support Foster Carer Recruitment through a tender titled "Creative Agency for Foster Carer Recruitments." This project is divided into two lots: Lot 1 focuses on Creative Development for a duration of two months, while Lot 2 encompasses Digital Strategy, Campaign Planning, and Delivery, lasting for 12 months. The tender is located in Yorkshire and the Humber, with a submission deadline of 7th October 2019. The estimated budget for this procurement falls between £40,000 and £60,000 and follows an open procedure under the category of marketing services.

This tender presents significant opportunities for businesses in the creative and digital marketing sectors, particularly those skilled in targeted social media campaigns and campaign development. Agencies capable of delivering compelling creative solutions and effective digital strategies will be well-suited to compete for either or both lots. Given the urgency to recruit approximately 15 new foster placements in York, successful bidders will play a crucial role in addressing a vital community need, potentially enhancing their portfolio and reputation in public sector engagement.

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Notice Information

Notice Title

Creative Agency for Foster Carer Recruitments

Notice Description

CYC is looking for a Creative Agency for Foster Carer Recruitment. The project is split in to 2 lots. Lot 1 is for Creative Development and Lot 2 is for Digital Strategy, Campaign Planning and Delivery. Suppliers may bid for one or both lots and should make it clear which lot they are bidding for. The Contract for Lot 1 (Creative Development) will be for a period of 2 months. The Contract for Lot 2 (Digital Campaign) will be for a period of 12 months. The Contracts will have one month overlap to ensure collaborative working between the two contract holders (if different agencies). Foster carers play an essential role in helping to support and care for some of the most vulnerable children and young people in the city. As York's fostering community reaches retirement, estimates suggest that in York we could lose around 25% of our current 65 foster carers in the next two years. We have an urgent need to recruit approximately 15 new foster carers/placements in the next two years just to maintain the status quo. To put this in perspective, in 2017, using our current approach (You can foster), we recruited two foster carers. Failing to recruit enough foster carers locally has a significant financial impact: placing children/young people in external private foster care placements costs approximately twice as much as in-city foster care placements. We would like to draw on insight from the successful regional adoption campaign and external Local Authority Foster Care campaigns that showed us that by targeting social media posts at the right audience in the right way we could attract more people.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-f4ace874-97e3-4648-99ac-319c849baa26
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/3aff8a07-0dd9-4049-b9b6-3c0088687d08
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£60,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
23 Sep 20196 years ago
Submission Deadline
7 Oct 2019Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
20 Oct 2019 - 20 Dec 2020 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
CITY YORK COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
YORK
Postcode
YO1 6GA
Post Town
York
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE2 North Yorkshire
Small Region (ITL 3)
TLE21 York
Delivery Location
TLE Yorkshire and The Humber
Local Authority
York
Electoral Ward
Micklegate
Westminster Constituency
York Central

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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