Award

Media Measurement & Evaluation

VISITSCOTLAND

This public procurement record has 1 release in its history.

Award

19 Jan 2021 at 16:08

Summary of the contracting process

VisitScotland, a central purchasing body based in Edinburgh, has completed a public procurement contract titled "Media Measurement & Evaluation" in the public relations services industry. This procurement process was conducted through an open procedure, and the contract primarily aimed at providing media cuttings distribution, evaluation, and analytics. The status of the contract award indicates that the corporate PR services lot is currently active, with a total contract value of £246,500 signed on 17th March 2020. While no award was made for the consumer PR services lot, the tender process has included a minimum 10 calendar-day standstill period allowing unsuccessful bidders to request feedback.

This procurement presents significant opportunities for businesses specialising in public relations, media analysis, and related services. Companies that offer competencies in media monitoring, database management, and influencer outreach will be well-positioned to compete. As this contract is related to VisitScotland, enterprises with experience in tourism and marketing in the UK market may find particular advantages in successfully bidding for similar future projects. Collaboration with potential subcontractors can also enhance competitive offerings in this space.

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Notice Title

Media Measurement & Evaluation

Notice Description

VisitScotland has awarded a contract for media cuttings distribution, evaluation and analytic with the option to bolt on additional services, including media monitoring, media database & outreach, influencer management and social intelligence.

Lot Information

Corporate PR

Award of contract for delivery of Media Measurement and Evaluation services to VisitScotland's Corporate PR team including Scottish consumer and b2b media; EventScotland focused media; Golf media and Themed Years related media

Options: Media monitoring, media database & outreach, influencer management and social intelligence.

Consumer (UK & International) PR

NO AWARD MADE for media Measurement & Evaluation services to VisitScotland's UK & International Consumer Focus PR team

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-028ba1
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/001099-2021
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79416000 - Public relations services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£246,500 £100K-£500K

Notice Dates

Publication Date
19 Jan 20215 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
17 Mar 20205 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active, Unsuccessful
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
VISITSCOTLAND
Contact Name
Not specified
Contact Email
eileen.o'neill@visitscotland.com
Contact Phone
+44 1314722222

Buyer Location

Locality
EDINBURGH
Postcode
EH6 6JH
Post Town
Edinburgh
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM1 East Central Scotland
Small Region (ITL 3)
TLM13 City of Edinburgh
Delivery Location
Not specified

Local Authority
City of Edinburgh
Electoral Ward
Leith
Westminster Constituency
Edinburgh North and Leith

Supplier Information

Number of Suppliers
1
Supplier Name

CORE CONCEPT STRATEGY

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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