Award

Media Buying for Campaigns and Advertising

UNIVERSITY OF ULSTER

This public procurement record has 1 release in its history.

Award

29 Mar 2021 at 23:56

Summary of the contracting process

The University of Ulster is facilitating a procurement process for media buying services aimed at campaigns and advertising, classified under the business services industry. This tender, an open procedure, is complete and was anticipated to commence on 8 March 2021. The contract was awarded on 3 March 2021, with a total value of £800,000 and an initial duration of two years, with the possibility to extend by up to twenty-four months. The procurement process took place in Coleraine, Northern Ireland, and was conducted under the ESPO Advertising Solutions framework.

This tender provides significant opportunities for businesses specialising in marketing and advertising services, particularly those who can deliver media planning and buying, campaign management, and post-campaign evaluation. Companies that offer comprehensive marketing insights and multi-channel campaign strategies, as well as those capable of integrating with other contractors, would be well-suited to compete in this process. The involvement in such projects can enhance a business's visibility and expand its portfolio within the higher education sector.

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Notice Title

Media Buying for Campaigns and Advertising

Notice Description

Media Buying for Campaigns and Advertising

Lot Information

Lot 1

The Service Provider shall deliver media planning and buying services for multiple University campaigns and advertising. These campaigns and advertising requirements will vary in size and scope depending on business area and geographic location. In addition, the Service Provider will be expected to work co-operatively with our other third-party contractors as and when required to ensure that all services are cohesive and integrated. The Service Provider will be expected to provide media buying for campaigns and advertising including planning, management and evaluation services. In addition, this will include but not be limited to, marketing insight, channel planning and best practice for multi-channel campaigns, planning and monitoring of media campaigns, post campaign evaluation and reporting. Additional information: This call-off contract was awarded following further competition as provided for under the ESPO Advertising Solutions (Recruitment Advertising and other Advertising Services) framework agreement for Framework Reference/3A-16 / Lot 2 - Public Notices Advertising.

Options: The contract will be for two (2) years initially, with an option to extend for any periods up to and including twenty-four (24) months.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-02a0b4
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/006467-2021
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

22 - Printed matter and related products

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

22462000 - Advertising material

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

79340000 - Advertising and marketing services

79341000 - Advertising services

79341100 - Advertising consultancy services

79341200 - Advertising management services

79341400 - Advertising campaign services

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£800,000 £500K-£1M

Notice Dates

Publication Date
29 Mar 20214 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
3 Mar 20214 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF ULSTER
Contact Name
cs.houston@ulster.ac.uk
Contact Email
cs.houston@ulster.ac.uk
Contact Phone
+44 2870123132

Buyer Location

Locality
COLERAINE
Postcode
BT52 1SA
Post Town
Northern Ireland
Country
Northern Ireland

Major Region (ITL 1)
TLN Northern Ireland
Basic Region (ITL 2)
TLN0 Northern Ireland
Small Region (ITL 3)
TLN0C Causeway Coast and Glens
Delivery Location
TLN Northern Ireland

Local Authority
Causeway Coast and Glens
Electoral Ward
University
Westminster Constituency
East Londonderry

Supplier Information

Number of Suppliers
1
Supplier Name

ANDERSON SPRATT GROUP

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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