Planning

Media Services

THE MINISTER FOR THE CABINET OFFICE ACTING THROUGH CROWN COMMERCIAL SERVICE (CCS)

This public procurement record has 1 release in its history.

Planning

28 May 2021 at 21:45

Summary of the contracting process

The Crown Commercial Service (CCS), acting through the Minister for the Cabinet Office, is planning to launch a tender for "Media Services," aimed at providing a Pan Government Collaborative Agreement for various media services across Central Government Departments and other UK Public Sector Bodies. This procurement process, set to begin on 1 July 2021, will involve significant contracts valued at approximately £1.2 billion over four years. Interested parties should note that the deadline for tender submissions is 4 August 2021, with the eventual contract award anticipated to take place by 30 December 2021. The services required under this agreement encompass a range of media planning and buying services, as well as specific lots for out-of-home media and evaluation services. This tender presents substantial opportunities for businesses in the advertising and media services sectors, particularly those with capabilities in strategic media activation and public sector contracting. Agencies that are Cyber Essentials certified will have a competitive advantage due to stringent security requirements on this contract, which includes handling sensitive information. Businesses that specialise in media buying, campaign services, and performance evaluation are encouraged to participate, as the framework agreement is designed to optimise media services for public sector operations, hinting at a breadth of work across a range of local and national authorities. Leveraging these contracts can significantly enhance a company's footprint within the public sector market.

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Notice Title

Media Services

Notice Description

Crown Commercial Service (CCS) as the Authority intends to put in place a Pan Government Collaborative Agreement for the provision of media services to be utilised by Central Government Departments and all other UK Public Sector Bodies, including Local Authorities, Health, Police, Fire and Rescue, Education and Devolved Administrations. It is intended that this commercial agreement will be the recommended vehicle for all media services required by UK Central Government Departments. This agreement replaces RM6003 Media Buying which expires May 2022. The Agreement will have a 5 lot structure: Lot 1: Strategic Media Activation (media buying) Lot 2: Public Sector Media Planning and Buying Lot 3: Out of Home Media Lot 4: Advertising Revenue Generation Lot 5: Service Evaluation and Performance The list of above services is the current expectation but it is subject to change before publication of the Contract Notice.

Lot Information

Strategic Media Activation (media buying)

Estimated value: PS900,000,000 (PS900 million) Single-Agency Lot: The agency will provide domestic and international media buying services

Public Sector Media Planning and Buying

Estimated value: PS90,000,000 (PS90 million) Multi-Agency Lot: The agencies under this lot will provide media planning and media buying services to public sector organisations, not including central government

Out of Home Media

Estimated value: PS30,500,000 (PS30.5 million) The Agency will be capable of providing specialist agency services related to the buying of Out-of-Home advertisements.

Advertising Revenue Generation

Estimated value: PS14,500,000 (PS14.5 million) Multi-Agency Lot: Agencies will be capable of providing services for monetisation of advertising real estate, fixtures and furnishings.

Service Evaluation and Performance

Estimated value: PS800,000 (PS800 thousand) The agencies under this lot will provide advisory, auditing and contractual compliance services specification for marketing communications services

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-02b6b0
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/012094-2021
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
Planning Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

92 - Recreational, cultural and sporting services


CPV Codes

79200000 - Accounting, auditing and fiscal services

79210000 - Accounting and auditing services

79340000 - Advertising and marketing services

79341000 - Advertising services

79341400 - Advertising campaign services

79342000 - Marketing services

92200000 - Radio and television services

92210000 - Radio services

92220000 - Television services

Notice Value(s)

Tender Value
£1,200,000,000 £1B-£10B
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
28 May 20214 years ago
Submission Deadline
Not specified
Future Notice Date
30 Jun 2021Expired
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Planned
Lots Status
Planned
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE MINISTER FOR THE CABINET OFFICE ACTING THROUGH CROWN COMMERCIAL SERVICE (CCS)
Contact Name
Not specified
Contact Email
medialandscape@crowncommercial.gov.uk
Contact Phone
+44 3450103503

Buyer Location

Locality
LIVERPOOL
Postcode
L3 9PP
Post Town
Liverpool
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD72 Liverpool
Delivery Location
Not specified

Local Authority
Liverpool
Electoral Ward
City Centre North
Westminster Constituency
Liverpool Riverside

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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