Award

Media Planning and Buying Services

UNIVERSITY OF SUNDERLAND

This public procurement record has 2 releases in its history.

Award

20 Apr 2022 at 15:47

Tender

13 Jan 2022 at 11:03

Summary of the contracting process

The University of Sunderland is inviting tenders for "Media Planning and Buying Services" in the advertising and marketing industry category. This procurement process is currently at the Award stage, with the contract expected to commence in April 2022 and running for a duration of three years, with an option to extend for an additional two years. The total estimated contract value is £3 million over five years, equating to approximately £600,000 per annum, subject to change based on the University’s needs. The deadline for the submission of tenders was 12 noon on 14th February 2022.

This tender presents significant opportunities for businesses within advertising and marketing services, especially those experienced in media planning and purchasing for educational institutions. Companies capable of handling student recruitment campaigns and brand awareness initiatives through various media channels would be particularly well-suited for participation. Small and medium-sized enterprises (SMEs) may find this tender beneficial, as it is designed to accommodate a diverse range of suppliers, with the University also open to spending additional budget should requirements evolve during the contract term.

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Notice Title

Media Planning and Buying Services

Notice Description

Awarded The University of Sunderland and its subsidiaries would like to invite tenders to provide planning, sourcing and purchasing of media, using different media channels for its student recruitment and brand awareness campaigns and other advertising requirements, including B2B media buying.Working with the University of Sunderland and its subsidiaries commencing approximately April 2022, the tender is for a period of 3 years' with the option to extend for 2 years' in 12 monthly increments. The overall contract value is estimated at GBP PS3 million over 5 years' (the maximum contract length) i.e. GBP PS600,000 per annum (excluding VAT where applicable) - note there are no guarantees on spend levels. We also reserve the right to spend an additional 100% of the original anticipated budget, subject to changes to requirements across the University, for the duration of the award, and purchase some elements of local media directly where we have existing contracts.

Lot Information

Lot 1

AwardedThe University of Sunderland and its subsidiaries would like to invite tenders to provide planning, sourcing and purchasing of media, using different media channels for its student recruitment and brand awareness campaigns and other advertising requirements, including B2B media buying.Working with the University of Sunderland and its subsidiaries commencing approximately April 2022, the tender is for a period of 3 years' with the option to extend for 2 years' in annual increments. The overall contract value is estimated at GBP PS3 million over 5 years' (the maximum contract length) i.e. GBP PS600,000 per annum (excluding VAT where applicable) - note there are no guarantees on spend levels. We also reserve the right to spend an additional 100% of the original anticipated budget, subject to changes to requirements across the University, for the duration of the award, and purchase some elements of local media directly where we have existing contracts.Expressions of interest and tender documents are available via In-Tend https://in-tendhost.co.uk/universityofsunderland/aspx/HomeNote closing date for return of tenders and documents is 12 noon - Monday 14th February 2022. Additional information: Any commissions under this contract or framework maybe subject to external funding from bodies such as DfE, Arts Council, Heritage Lottery Fund, LEP, etc and the successful suppliers will be expected to work with the University on any funding applications where appropriate. This list of funding bodies is not exhaustive

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-030a76
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/010320-2022
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79341000 - Advertising services

79341100 - Advertising consultancy services

79341200 - Advertising management services

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£3,000,000 £1M-£10M
Lots Value
£3,000,000 £1M-£10M
Awards Value
Not specified
Contracts Value
£3,000,000 £1M-£10M

Notice Dates

Publication Date
20 Apr 20223 years ago
Submission Deadline
14 Feb 2022Expired
Future Notice Date
Not specified
Award Date
7 Apr 20223 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF SUNDERLAND
Additional Buyers

EUROPEAN UNION

Contact Name
Andrea Brook
Contact Email
tenders@sunderland.ac.uk
Contact Phone
Not specified

Buyer Location

Locality
SUNDERLAND
Postcode
SR1 3SD
Post Town
Sunderland
Country
England

Major Region (ITL 1)
TLC North East (England)
Basic Region (ITL 2)
TLC4 Northumberland, Durham and Tyne & Wear
Small Region (ITL 3)
TLC44 Sunderland
Delivery Location
TLC23 Sunderland, TLI4 Inner London - East

Local Authority
Sunderland
Electoral Ward
Millfield
Westminster Constituency
Sunderland Central

Supplier Information

Number of Suppliers
1
Supplier Name

RH ADVERTISING

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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