Tender

Media Advertising and Associated Services

COVENTRY UNIVERSITY

This public procurement record has 1 release in its history.

Tender

03 Mar 2022 at 12:47

Summary of the contracting process

Coventry University is currently seeking tenders for "Media Advertising and Associated Services" as part of a selective procurement process under the restricted procedure. This tender, valued at £4,000,000, aims to enhance the University’s brand visibility through comprehensive marketing campaigns. The procurement encompasses three frameworks for media buying services covering UK online and international advertising (excluding China), UK offline advertising, and media advertising specifically in China. The tender period ends on 4th April 2022, with subsequent invitations to shortlisted candidates scheduled for 18th April 2022. The services are targeted at enhancing the University’s outreach to prospective students.

This procurement opportunity presents significant growth prospects for companies specialising in advertising and marketing services, particularly those experienced in digital and offline media strategies. Businesses that can effectively engage target audiences in diverse markets, including the UK and China, will be particularly well-suited to compete. The tender includes multiple lots, enabling various suppliers to partake and potentially secure long-term contracts with renewal options, offering a strategic avenue for sustained business development within the higher education sector.

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How relevant is this notice?

Notice Title

Media Advertising and Associated Services

Notice Description

The University continues to grow its brand visibility through powerful and coordinated marketing campaigns, reaching prospective students and influencers, ultimately impacting student numbers. Coventry is seeking formal tenders for three Media Buying Services supplier frameworks to help build upon the success of our current advertising. These will replace the current framework contracts which expire in August 2022. The refreshed frameworks will be structured similarly to those which are to be replaced, with the media buying split into the following 3 lots:Lot 1: UK online and International online/offline (excluding China)Lot 2: UK offlineLot 3: ChinaPlease refer to section 6.2 in the ITT for the core requirements of the service.

Lot Information

UK online and International (excluding China)

Lot 1: Media Advertising for UK online and International (excluding China)

Renewal: 3+1

UK offline

Media Advertising and Associated services for UK offline

Renewal: 3+1

Media Advertising in China

Media Advertising and Associated Services China

Renewal: 3+1

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-031d8b
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/005874-2022
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79341000 - Advertising services

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£4,000,000 £1M-£10M
Lots Value
£4,000,000 £1M-£10M
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
3 Mar 20224 years ago
Submission Deadline
4 Apr 2022Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
4 years

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
COVENTRY UNIVERSITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
COVENTRY
Postcode
CV1 5FB
Post Town
Coventry
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG33 Coventry
Delivery Location
Not specified

Local Authority
Coventry
Electoral Ward
St Michael's
Westminster Constituency
Coventry South

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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