Tender

Integrated Agency Services

HYBU CIG CYMRU-MEAT PROMOTION WALES

This public procurement record has 1 release in its history.

Tender

20 Feb 2023 at 16:41

Summary of the contracting process

The buying organisation, Hybu Cig Cymru-Meat Promotion Wales, is seeking a supplier for integrated agency services related to advertising campaigns for Welsh Lamb, Beef, and Pork. The procurement is for services in the UK market with a total value of £1,600,000. The tender, titled "Integrated Agency Services," is currently at the planning stage, with a deadline for submissions on March 24, 2023. The procurement method is an open procedure, and the submission must be via written format to be sent to Aberystwyth.

This tender by Hybu Cig Cymru-Meat Promotion Wales presents an opportunity for businesses specialising in advertising services to compete for a significant contract in the UK market. Companies capable of delivering high-impact, cost-effective multi-channel campaigns are well-suited to participate. The tender includes a contract duration of up to 24 months with a potential renewal option, offering a chance for sustained business growth for the successful tenderer.

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Notice Title

Integrated Agency Services

Notice Description

HCC is seeking a supplier for the provision of integrated agency services in connection with PGI Welsh Lamb, PGI Welsh Beef and Pork from Wales campaigns

Lot Information

Lot 1

HCC is seeking a supplier for an initial 1 year term with the potential for extension of a period of up to 24 months. The indicative annual budget is GBP530,000. HCC requires tenderers who can prepare and deliver high impact and cost effective multi-channel integrated campaign for the UK market. The successful tenderer will be required to devise and deliver brand marketing campaigns based upon evidence-based insight and analysis which will deliver HCC's marketing objectives (which are set out in Appendix 3 of this ITT), for Welsh Lamb, Welsh Beef and pork from Wales. Successful tenderers will be required to use the most appropriate channels to achieve our objectives. They are also asked to make use of existing Creative Assets to maximise value for money and return on investment where possible. This includes TV & digital adverts, social assets, film and photography. A folder of creative asset examples is provided for reference from the procurement section of the website (https://meatpromotion.wales/en/about/corporate-information/procurement/new-opportunities) where details of this ITT are held.

Renewal: HCC shall be entitled to extend the term of this Agreement for up to one (1) period of up to twenty four (24) months, such period to commence on 1st April 2024

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03a700
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/005082-2023
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341000 - Advertising services

Notice Value(s)

Tender Value
£1,600,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
20 Feb 20233 years ago
Submission Deadline
24 Mar 2023Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
HYBU CIG CYMRU-MEAT PROMOTION WALES
Contact Name
Bryan Regan
Contact Email
bregan@hybucig.cymru
Contact Phone
+44 1970625050

Buyer Location

Locality
ABERYSTWYTH
Postcode
SY23 3FF
Post Town
Shrewsbury
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL41 Mid Wales
Delivery Location
TLL1 West Wales and The Valleys

Local Authority
Ceredigion
Electoral Ward
Llanfarian
Westminster Constituency
Ceredigion Preseli

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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