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External consultancy in support of US marketing strategy development

University of Manchester

This public procurement record has 2 releases in its history.

Award

17 May 2023 at 14:54

Award Notice
Award

05 May 2023 at 15:58

Award Notice
Summary of the contracting process

The University of Manchester sought external consultancy services to develop its US marketing and student recruitment strategy. This procurement falls under the advertising and marketing services category. The procurement method used was a limited tender with the decision to award made without prior publication. The University awarded the contract, valued at £350,000, to Prophet Brand Strategy Limited on 17th May 2023.

This tender offers business growth opportunities for specialised consultancies with expertise in higher education strategy development and a presence in both the UK and the USA. Companies offering marketing and student recruitment services to universities, particularly those with international experience, would be well-suited to compete for similar opportunities. The focus on specialist knowledge and international presence makes this tender ideal for businesses looking to expand their consultancy services into the education sector.

How relevant is this notice?

Notice Information

Notice Title

External consultancy in support of US marketing strategy development

Notice Description

The International Student Diversification Strategy Board identified that an external consultancy was required to support the University of Manchester in the development of its US marketing and student recruitment strategy. This project requires a specialist external partner/consultancy with relevant Higher Education strategy development experience AND a presence and/or expertise based in both the UK and the USA.

Lot Information

Lot 1

The International Student Diversification Strategy Board identified that an external consultancy was required to support the University of Manchester in the development of its US marketing and student recruitment strategy. This project requires a specialist external partner/consultancy with relevant Higher Education strategy development experience AND a presence and/or expertise based in both the UK and the USA.

Procurement Information

This project required a specialist external partner/consultancy with relevant Higher Education strategy development experience AND a presence and/or expertise based in both the UK and the USA.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03c6e8
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/014075-2023
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Award procedure without prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
Large, SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£350,000 £100K-£500K

Notice Dates

Publication Date
17 May 20233 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
17 Apr 20233 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
University of Manchester
Additional Buyers

UNIVERSITY OF MANCHESTER

Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
MANCHESTER
Postcode
M13 9PL
Postcode Area
Manchester
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD3 Greater Manchester
Small Region (ITL 3)
TLD33 Manchester
Delivery Location
TLD North West (England)
Local Authority
Manchester
Electoral Ward
Hulme
Westminster Constituency
Manchester Rusholme

Supplier Information

Number of Suppliers
1
Supplier Name

Prophet Brand Strategy Limited

Further Information

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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