Award

Outdoor Advertising Services

NORTHERN TRAINS LIMITED

This public procurement record has 3 releases in its history.

Award

07 Apr 2025 at 09:48

TenderUpdate

01 Nov 2024 at 16:05

Tender

18 Oct 2024 at 11:05

Summary of the contracting process

Northern Trains Limited (NTL) has awarded contracts for outdoor advertising services, covering digital, static print sites and media extensions, and static gateline estate. These contracts span from locations across the United Kingdom and fall under the advertising services industry. The procurement method involved a negotiated procedure without a PQQ down selection in accordance with regulation 30 under the Concessions Contract Regulations. The successful bidders, JCDECAUX UK LTD and KBH ON-TRAIN MEDIA LTD, have been appointed for a period of five years with optional extensions for two additional years (5+1+1), ensuring opportunities for long-term collaboration and steady business growth. The total value of the awarded contracts amounted to £16,455,456, with the contracts being signed on 28th March 2025.

This tender creates significant opportunities for businesses specialising in various forms of outdoor advertising, including digital formats, static print sites, and non-digital landmarks. Companies capable of leveraging brand activation and experiential marketing will find this procurement highly favourable. With a substantial contract value, both large-scale firms and innovative SMEs can benefit from participating in future tenders, providing them with a platform to showcase their capabilities and expand their public sector portfolio. Northern Trains Limited is committed to collaboration, challenges, and new ideas; thus, businesses that align with these values stand to gain considerably from this partnership.

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Notice Title

Outdoor Advertising Services

Notice Description

NTL is looking to commercialise our outdoor advertising (digital, static and gateline estate) offering as well as the numerous tactical outdoor media solutions we have to offer. We strive to be outstanding in everything we do. We want to work with people who are committed to delivering the highest possible level of performance in everything that they do. We want to work with a partner who is open to ideas, to collaboration, to challenges and to new ways of thinking in addition to asking all those things of us in return. The successful bidder(s) will be appointed a five (5) year contract with optional extension periods of two (2) years, to be taken in one (1) year periods (5+1+1).

Lot Information

Outdoor Advertising Lot 1- Digital Outdoor Estate

NTL proposes to enter into one contract for each respective lot with the successful Tenderer for an initial period of five (5) years and an extension option for a further period of up to two (2) years to be taken in one (1) year periods for a maximum potential period of seven (7) years (5+1+1). NTL is conducting this procurement under the Concessions Contract Regulations, using a negotiated procedure without PQQ down selection in accordance with regulation 30. Lot 1- Digital Outdoor Estate focuses on: - Digital D6 - Digital Large Format - Digital Large Format Frame. Please see further details within the ITN Part 2-Specification document. Additional information: The successful bidder is appointed a five (5) year contract with optional extension periods of two (2) years, to be taken in one (1) year periods (5+1+1).

Outdoor Advertising- Lot 2 Static Print Sites and Media Extensions

NTL proposes to enter into one contract for each respective lot with the successful Tenderer for an initial period of five (5) years and an extension option for a further period of up to two (2) years to be taken in one (1) year periods for a maximum potential period of seven (7) years (5+1+1). NTL is conducting this procurement under the Concessions Contract Regulations, using a negotiated procedure without PQQ down selection in accordance with regulation 30. Lot 2 Static Print Sites and Media Extensions focuses on: -4 sheet, 6 sheet, 12 sheet, 16 sheet, 48 sheet printed sites -Non-digital landmarks. Please see further details within the ITN Part 2-Specification document. Additional information: The successful bidder is appointed a five (5) year contract with optional extension periods of two (2) years, to be taken in one (1) year periods (5+1+1).

Outdoor Advertising Services Lot 3- Static Gateline Estate

NTL proposes to enter into one contract for each respective lot with the successful Tenderer for an initial period of five (5) years and an extension option for a further period of up to two (2) years to be taken in one (1) year periods for a maximum potential period of seven (7) years (5+1+1). NTL is conducting this procurement under the Concessions Contract Regulations, using a negotiated procedure without PQQ down selection in accordance with regulation 30. Lot 3- Static Gateline Estate focuses on: - Static Gatelines. Please see further details within the ITN Part 2- Specification document. Additional information: The successful bidder is appointed a five (5) year contract with optional extension periods of two (2) years, to be taken in one (1) year periods (5+1+1).

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-04ada1
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/013314-2025
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Award procedure with prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341000 - Advertising services

Notice Value(s)

Tender Value
£11,200,000 £10M-£100M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£24,976,849 £10M-£100M

Notice Dates

Publication Date
7 Apr 202510 months ago
Submission Deadline
18 Nov 2024Expired
Future Notice Date
Not specified
Award Date
28 Mar 202511 months ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
NORTHERN TRAINS LIMITED
Contact Name
Holly Peters
Contact Email
holly.peters@northernrailway.co.uk
Contact Phone
+44 929708826

Buyer Location

Locality
YORK
Postcode
YO1 6JT
Post Town
York
Country
England

Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE2 North Yorkshire
Small Region (ITL 3)
TLE21 York
Delivery Location
Not specified

Local Authority
York
Electoral Ward
Micklegate
Westminster Constituency
York Central

Supplier Information

Number of Suppliers
2
Supplier Names

JCDECAUX

KBH ON-TRAIN MEDIA

Open Contracting Data Standard (OCDS)

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