Notice Information
Notice Title
24 052 International Student Recruitment Marketing and Conversion
Notice Description
London South Bank University (LSBU) is looking to appoint a single end-to-end service provider with a proactive, professional and highly compliant approach to international student recruitment, to drive growth across all stages of the recruitment funnel. The provider will be responsible for delivering high-impact in-country activity, including awareness raising, demand generation, conversion activities and agent/market engagements. The provider will drive conversion all stages of the journey through personalised and targeted interventions, enquiry management, as well as providing expert in-country representatives, admissions, and marketing support between initial enquiry to successful enrolment. The appointed supplier must be agile and bold - capable of rapidly scaling and responding to opportunities in market with strong physical presence to support LSBU's institutional strategy.
Lot Information
Lot 1
Renewal: Two one year extension options at LSBU's sole discretion
Notice Details
Publication & Lifecycle
- Open Contracting ID
- ocds-h6vhtk-055416
- Publication Source
- Find A Tender Service
- Latest Notice
- https://www.find-tender.service.gov.uk/Notice/056358-2026
- Current Stage
- Tender
- All Stages
- Planning, Tender
Procurement Classification
- Notice Type
- UK4 - Tender Notice
- Procurement Type
- Standard
- Procurement Category
- Services
- Procurement Method
- Open
- Procurement Method Details
- Open procedure
- Tender Suitability
- Not specified
- Awardee Scale
- Not specified
Common Procurement Vocabulary (CPV)
- CPV Divisions
79 - Business services: law, marketing, consulting, recruitment, printing and security
-
- CPV Codes
79342000 - Marketing services
79600000 - Recruitment services
98910000 - Services specific to international organisations and bodies
Notice Value(s)
- Tender Value
- £3,000,000 £1M-£10M
- Lots Value
- £3,000,000 £1M-£10M
- Awards Value
- Not specified
- Contracts Value
- Not specified
Notice Dates
- Publication Date
- 15 Jun 20261 weeks ago
- Submission Deadline
- 24 Jul 20264 weeks to go
- Future Notice Date
- 15 Jul 2025Expired
- Award Date
- Not specified
- Contract Period
- 30 Sep 2026 - 30 Sep 2029 3-4 years
- Recurrence
- Not specified
Notice Status
- Tender Status
- Active
- Lots Status
- Active
- Awards Status
- Not Specified
- Contracts Status
- Not Specified
Buyer & Supplier
Contracting Authority (Buyer)
- Main Buyer
- LONDON SOUTH BANK UNIVERSITY
- Contact Name
- Available with D3 Tenders Premium →
- Contact Email
- Available with D3 Tenders Premium →
- Contact Phone
- Available with D3 Tenders Premium →
Buyer Location
- Locality
- LONDON
- Postcode
- SE1 0AA
- Post Town
- South East London
- Country
- England
-
- Major Region (ITL 1)
- TLI London
- Basic Region (ITL 2)
- TLI4 Inner London - East
- Small Region (ITL 3)
- TLI44 Lewisham and Southwark
- Delivery Location
- TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England)
-
- Local Authority
- Southwark
- Electoral Ward
- St George's
- Westminster Constituency
- Bermondsey and Old Southwark
Further Information
Notice Documents
-
https://www.find-tender.service.gov.uk/Notice/056358-2026
15th June 2026 - Tender notice on Find a Tender -
https://www.find-tender.service.gov.uk/Notice/035377-2025
26th June 2025 - Planned procurement notice on Find a Tender
Notice URLs
Open Contracting Data Standard (OCDS)
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.
{
"tag": [
"compiled"
],
"id": "ocds-h6vhtk-055416-2026-06-15T17:26:24+01:00",
"date": "2026-06-15T17:26:24+01:00",
"ocid": "ocds-h6vhtk-055416",
"initiationType": "tender",
"planning": {
"documents": [
{
"id": "035377-2025",
"documentType": "plannedProcurementNotice",
"noticeType": "UK3",
"description": "Planned procurement notice on Find a Tender",
"url": "https://www.find-tender.service.gov.uk/Notice/035377-2025",
"datePublished": "2025-06-26T12:05:13+01:00",
"format": "text/html"
}
]
},
"parties": [
{
"id": "GB-PPON-PJMT-5564-YWMT",
"name": "London South Bank University",
"identifier": {
"scheme": "GB-PPON",
"id": "PJMT-5564-YWMT"
},
"address": {
"streetAddress": "103 Borough Road",
"locality": "London",
"postalCode": "SE1 0AA",
"country": "GB",
"countryName": "United Kingdom",
"region": "UKI44"
},
"contactPoint": {
"name": "Louise Larter",
"email": "procurement@lsbu.ac.uk"
},
"roles": [
"buyer"
],
"details": {
"url": "http://www.lsbu.ac.uk",
"classifications": [
{
"id": "publicAuthoritySubCentralGovernment",
"scheme": "UK_CA_TYPE",
"description": "Public authority - sub-central government"
}
]
}
},
{
"id": "GB-COH-00986761",
"name": "LONDON SOUTH BANK UNIVERSITY",
"identifier": {
"scheme": "GB-COH",
"id": "00986761"
},
"additionalIdentifiers": [
{
"scheme": "GB-PPON",
"id": "PJMT-5564-YWMT"
}
],
"address": {
"streetAddress": "103 Borough Road",
"locality": "London",
"postalCode": "SE1 0AA",
"country": "GB",
"countryName": "United Kingdom",
"region": "UKI44"
},
"contactPoint": {
"email": "procurement@lsbu.ac.uk"
},
"roles": [
"buyer"
],
"details": {
"url": "https://www.lsbu.ac.uk/",
"classifications": [
{
"id": "publicAuthoritySubCentralGovernment",
"scheme": "UK_CA_TYPE",
"description": "Public authority - sub-central government"
}
]
}
}
],
"buyer": {
"id": "GB-COH-00986761",
"name": "LONDON SOUTH BANK UNIVERSITY"
},
"tender": {
"id": "24-052",
"legalBasis": {
"id": "2023/54",
"scheme": "UKPGA",
"uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
},
"title": "24 052 International Student Recruitment Marketing and Conversion",
"description": "London South Bank University (LSBU) is looking to appoint a single end-to-end service provider with a proactive, professional and highly compliant approach to international student recruitment, to drive growth across all stages of the recruitment funnel. The provider will be responsible for delivering high-impact in-country activity, including awareness raising, demand generation, conversion activities and agent/market engagements. The provider will drive conversion all stages of the journey through personalised and targeted interventions, enquiry management, as well as providing expert in-country representatives, admissions, and marketing support between initial enquiry to successful enrolment. The appointed supplier must be agile and bold - capable of rapidly scaling and responding to opportunities in market with strong physical presence to support LSBU's institutional strategy.",
"status": "active",
"items": [
{
"id": "1",
"additionalClassifications": [
{
"scheme": "CPV",
"id": "79342000",
"description": "Marketing services"
},
{
"scheme": "CPV",
"id": "79600000",
"description": "Recruitment services"
},
{
"scheme": "CPV",
"id": "98910000",
"description": "Services specific to international organisations and bodies"
}
],
"deliveryAddresses": [
{
"region": "IN",
"country": "IN",
"countryName": "India"
},
{
"region": "PK",
"country": "PK",
"countryName": "Pakistan"
},
{
"region": "BD",
"country": "BD",
"countryName": "Bangladesh"
},
{
"region": "NP",
"country": "NP",
"countryName": "Nepal"
},
{
"region": "MA",
"country": "MA",
"countryName": "Morocco"
},
{
"region": "NG",
"country": "NG",
"countryName": "Nigeria"
}
],
"relatedLot": "1"
}
],
"value": {
"amountGross": 3600000,
"amount": 3000000,
"currency": "GBP"
},
"procurementMethod": "open",
"procurementMethodDetails": "Open procedure",
"mainProcurementCategory": "services",
"aboveThreshold": true,
"submissionTerms": {
"electronicSubmissionPolicy": "allowed",
"languages": [
"en"
]
},
"tenderPeriod": {
"endDate": "2026-07-24T17:00:00+01:00"
},
"enquiryPeriod": {
"endDate": "2026-07-03T17:00:00+01:00"
},
"awardPeriod": {
"endDate": "2026-09-11T23:59:59+01:00"
},
"lots": [
{
"id": "1",
"status": "active",
"value": {
"amountGross": 3600000,
"amount": 3000000,
"currency": "GBP"
},
"awardCriteria": {
"criteria": [
{
"type": "price",
"name": "Commercial (Price)",
"numbers": [
{
"number": 30,
"weight": "percentageExact"
}
]
},
{
"type": "quality",
"name": "Technical (Quality)",
"numbers": [
{
"number": 60,
"weight": "percentageExact"
}
]
},
{
"type": "quality",
"name": "Social Value",
"numbers": [
{
"number": 10,
"weight": "percentageExact"
}
]
},
{
"type": "price",
"name": "Commercial",
"description": "20% out of 100%",
"numbers": [
{
"number": 20,
"weight": "percentageExact"
}
]
},
{
"type": "quality",
"name": "Quality",
"description": "80% out of 100%",
"numbers": [
{
"number": 80,
"weight": "percentageExact"
}
]
}
]
},
"selectionCriteria": {
"criteria": [
{
"type": "technical",
"description": "In-country presence"
}
]
},
"contractPeriod": {
"startDate": "2026-10-01T00:00:00+01:00",
"endDate": "2029-09-30T23:59:59+01:00",
"maxExtentDate": "2031-09-30T23:59:59+01:00"
},
"hasRenewal": true,
"renewal": {
"description": "Two one year extension options at LSBU's sole discretion"
}
}
],
"communication": {
"futureNoticeDate": "2025-07-15T23:59:59+01:00"
},
"submissionMethodDetails": "https://lupc.ukp.app.jaggaer.com/web/login.shtml to register ITT link here: https://lupc.ukp.app.jaggaer.com/go/39994032019ECBF5C307",
"documents": [
{
"id": "conflictOfInterest",
"documentType": "conflictOfInterest",
"description": "Not published"
},
{
"id": "A-17792",
"documentType": "biddingDocuments",
"url": "https://www.find-tender.service.gov.uk/Notice/Attachment/A-17792",
"format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
},
{
"id": "056358-2026",
"documentType": "tenderNotice",
"noticeType": "UK4",
"description": "Tender notice on Find a Tender",
"url": "https://www.find-tender.service.gov.uk/Notice/056358-2026",
"datePublished": "2026-06-15T17:26:24+01:00",
"format": "text/html"
}
]
},
"language": "en"
}