Notice Information
Notice Title
subscription to Adwanted Connected, data, analysis, networking
Notice Description
1 year subscription to Adwanted Connected (previously called Mediatel Connected), data, analysis, networking The service is available to everyone in Ofcom. It enables any Ofcom colleague to access a very rich set of media data. Adwanted provides access to wide range of media data - TV and radio audience data, advertising statistics, radio listening figures, newspaper ABC and NRS data. They are have data on podcasts supply-side too. The service gives us access to an invaluable time-series of data readily available to put into Excel for further analysis. The Connected Consumer statistics give us access to video-on-demand data we cannot get elsewhere. It has also given us YouGov survey data on Voice Assistants which we are currently using to inform our work on the Media Bill preparation The regional mapping tool is unique, integrating Rajar data with regional press and even outdoor advertising. It has been used in a study of BBC local radio station coverage (an ongoing monitoring project), and in the recent decision on BBC Radio Cymru 2. We use it to map postcode level data to the Total Survey Areas (TSAs) by which local radio stations' audience is measured. Adwanted covers some edge of remit topics for which we have no other sources (eg. Out of doors (advertising)) It is especially useful for print given that we do have a limited, but specific remit in this area (Public Interest Tests -PITs), and that understanding print is important context for our work on media plurality and news. No other service we subscribe to covers print media data. Adwanted l is useful for those situations when we are asked to pull together something quickly, especially if it is edge of remit. Without Adwanted it would be much harder to do this.
Notice Details
Publication & Lifecycle
- Open Contracting ID
- ocds-h6vhtk-059937
- Publication Source
- Find A Tender Service
- Latest Notice
- https://www.find-tender.service.gov.uk/Notice/056102-2025
- Current Stage
- Award
- All Stages
- Award
Procurement Classification
- Notice Type
- UK7 - Contract Details Notice
- Procurement Type
- Standard
- Procurement Category
- Services
- Procurement Method
- Direct
- Procurement Method Details
- Below threshold - without competition
- Tender Suitability
- Not specified
- Awardee Scale
- Large
Common Procurement Vocabulary (CPV)
- CPV Divisions
79 - Business services: law, marketing, consulting, recruitment, printing and security
-
- CPV Codes
79980000 - Subscription services
Notice Value(s)
- Tender Value
- Not specified
- Lots Value
- Not specified
- Awards Value
- Not specified
- Contracts Value
- £30,015 Under £100K
Notice Dates
- Publication Date
- 12 Sep 20255 months ago
- Submission Deadline
- Not specified
- Future Notice Date
- Not specified
- Award Date
- 20 Mar 202511 months ago
- Contract Period
- 20 Mar 2025 - 28 Feb 2026 6-12 months
- Recurrence
- Not specified
Notice Status
- Tender Status
- Complete
- Lots Status
- Complete
- Awards Status
- Active
- Contracts Status
- Active
Buyer & Supplier
Contracting Authority (Buyer)
- Main Buyer
- OFCOM
- Contact Name
- Not specified
- Contact Email
- procurementnotice@ofcom.org.uk
- Contact Phone
- Not specified
Buyer Location
- Locality
- LONDON
- Postcode
- SE1 9HA
- Post Town
- South East London
- Country
- England
-
- Major Region (ITL 1)
- TLI London
- Basic Region (ITL 2)
- TLI4 Inner London - East
- Small Region (ITL 3)
- TLI44 Lewisham and Southwark
- Delivery Location
- Not specified
-
- Local Authority
- Southwark
- Electoral Ward
- Borough & Bankside
- Westminster Constituency
- Bermondsey and Old Southwark
Further Information
Notice Documents
-
https://www.find-tender.service.gov.uk/Notice/056102-2025
12th September 2025 - Contract details notice on Find a Tender
Open Contracting Data Standard (OCDS)
View full OCDS Record for this contracting process
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.
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