Award

Audience Interactive Social Media Toolkit

BBC (BRITISH BROADCASTING CORPORATION)

This public procurement record has 2 releases in its history.

Award

29 Jan 2026 at 16:46

Tender

02 Oct 2025 at 13:31

Summary of the contracting process

The BBC, a prominent public authority and sub-central government entity, has engaged in an open and competitive procurement process to acquire an "Audience Interactive Social Media Toolkit." The procurement process, which followed a competitive flexible procedure, reached the award stage on 29th January 2026. Located in London, UKI32, the project falls under the industry-specific software development services and communication software package category. The endeavour is key to integrating audience contributions from social media into BBC production workflows. The award notice revealed that Bionics Corporation Ltd, trading as Broadcast Bioncs, was the successful supplier for the contract valued at £3,120,000, with work set to commence on 16th February 2026, spanning an initial term of three years with a possible extension of two years.

This procurement presents significant business expansion opportunities for organisations specialising in communication and multimedia software solutions. The project demands innovative solutions to enhance audience engagement and integrate voluminous data into live productions, thus appealing to tech-savvy SMEs with expertise in software development and technological integration. Enterprises that focus on developing bespoke industry-specific software, and those with experience in managing large-scale data workflows, stand to benefit greatly from participating in such tenders. The BBC's commitment to a transparent and competitive process encourages diverse business participation, offering a thriving platform for growth and networking within the public sector.

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Notice Title

Audience Interactive Social Media Toolkit

Notice Description

The BBC currently relies on IMI Social to capture, route, and curate audience contributions from SMS, social media, and WhatsApp, integrating them into BBC production workflows. This enables various on-air applications, such as reading SMS messages on the radio, playing WhatsApp voice notes, and rendering audience data for on-screen graphics. The platform processes millions of messages each month across radio, podcasts, news, and TV. Audience contributions via social media and SMS are a vital editorial component of live radio and TV programmes, often shaping content in real-time. Approximately 4,000 BBC users rely on the system to receive, moderate, and publish around four million messages per month. To ensure continuity, the BBC is procuring a new web-based Social Audience Engagement Solution. A well-structured system will provide key benefits including compliance, auditability, and adherence to governance models. Without it, there is a risk of operational gaps and non-compliance, potentially disrupting editorial workflows and impacting regulatory assurance.

Lot Information

Lot 1

Renewal: Initial contract is for three (3) years with an option to extend for a further two (2) years.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05a6f1
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/008224-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Competitive flexible procedure
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems

72 - IT services: consulting, software development, Internet and support


CPV Codes

48500000 - Communication and multimedia software package

48510000 - Communication software package

72212100 - Industry specific software development services

Notice Value(s)

Tender Value
£2,600,000 £1M-£10M
Lots Value
£2,600,000 £1M-£10M
Awards Value
£2,600,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
29 Jan 20263 weeks ago
Submission Deadline
31 Oct 2025Expired
Future Notice Date
Not specified
Award Date
29 Jan 20263 weeks ago
Contract Period
16 Feb 2026 - 15 Feb 2029 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Pending
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BBC (BRITISH BROADCASTING CORPORATION)
Contact Name
Not specified
Contact Email
no_reply@bbc.co.uk
Contact Phone
Not specified

Buyer Location

Locality
LONDON
Postcode
W1A 1AA
Post Town
West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
Westminster
Electoral Ward
West End
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

BIONICS CORPORATION LTD (TRADING AS BROADCAST BIONCS

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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