Award

Research: Consumer Insights Tracker

FOOD STANDARDS AGENCY

This public procurement record has 2 releases in its history.

Award

19 Jan 2026 at 17:22

Tender

16 Oct 2025 at 15:41

Summary of the contracting process

The Food Standards Agency (FSA) in the United Kingdom, based in York, has completed the procurement process for the "Research: Consumer Insights Tracker". This open procedure contract, valued at approximately £253,440, with YouGov Plc as the supplier, is set to begin on 1st April 2026 and conclude on 31st March 2029. The contract involves significant responsibilities, such as recruitment, sampling, and project management related to consumer research in the services industry. The award phase was finalised on 19th December 2025, with the standstill period ending 28th January 2026. This tender falls under the category of research and development consultancy services and is part of ongoing efforts initiated since the COVID-19 pandemic.

This tender represents a prime opportunity for businesses specialising in market and social research services to grow within the public sector, especially for medium and small enterprises adept in conducting comprehensive surveys. The competitive open procedure and the inclusion of small and medium-sized enterprises highlight the scope for diverse businesses to showcase their capability in handling high-stake statutory projects. Engaging in such contracts with a central government agency not only provides financial benefits but also enhances the business credibility and experience in handling public sector work.

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Notice Title

Research: Consumer Insights Tracker

Notice Description

The Food Standards Agency (FSA) intends to award a contract for the delivery of the Consumer Insight Tracker. The FSA has been conducting monthly surveys with consumers (the Consumer Insights Tracker) since the start of the Covid-19 pandemic in April 2020. The surveys have evolved over time to meet emerging needs. The FSA is seeking an experienced research agency to continue delivering the FSA's Consumer Insights Tracker for the next 3 years (with annual break clauses). The supplier will be responsible for all aspects of the project, including recruitment, sampling, logistics and project management.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05ce51
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/004537-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

73000000 - Research and development services and related consultancy services

73200000 - Research and development consultancy services

79300000 - Market and economic research; polling and statistics

79310000 - Market research services

79315000 - Social research services

Notice Value(s)

Tender Value
£219,000 £100K-£500K
Lots Value
£219,000 £100K-£500K
Awards Value
£211,200 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
19 Jan 20261 months ago
Submission Deadline
17 Nov 2025Expired
Future Notice Date
Not specified
Award Date
19 Dec 20252 months ago
Contract Period
31 Mar 2026 - 31 Mar 2029 3-4 years
Recurrence
2028-10-01

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Pending
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
FOOD STANDARDS AGENCY
Contact Name
Not specified
Contact Email
fsa.commercial@food.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
YORK
Postcode
YO1 7PR
Post Town
York
Country
England

Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE2 North Yorkshire
Small Region (ITL 3)
TLE21 York
Delivery Location
Not specified

Local Authority
York
Electoral Ward
Guildhall
Westminster Constituency
York Central

Supplier Information

Number of Suppliers
1
Supplier Name

YOUGOV

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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