Award

Exhibit at IBTM Barcelona 2026 - 2028

LLYWODRAETH CYMRU / WELSH GOVERNMENT

This public procurement record has 1 release in its history.

Award

27 Feb 2026 at 12:06

Summary of the contracting process

The Welsh Government, operating under Welsh devolved regulations, has completed the procurement process for exhibiting at the IBTM Barcelona between 2026 and 2028. This contract pertains to showcasing Wales as a business events destination, with stand space secured through Reed Exhibitions Ltd. Located in Cardiff, the Welsh Government undertook this direct procurement process without competition, justified as below-threshold and adhering to a "lightTouch" special regime. The contract, valued at £180,000, extends from 30th January 2026 to 29th January 2029 and aims to highlight Welsh products and services aligning with market demands at the prestigious exhibition in Spain, focusing on exhibition, fair, and congress organisation services.

This tender creates substantial business growth opportunities for enterprises in the exhibition and events industry, particularly large-scale firms capable of supporting international showcases. Companies adept in delivering exhibition, fair, and congress organisation services are well-suited to collaborate on or leverage participation in showcasing Wales at a globally significant event. Such engagement not only promotes brand visibility but also facilitates networking and business relationships across diverse sectors, potentially expanding market presence within Europe and beyond.

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Notice Title

Exhibit at IBTM Barcelona 2026 - 2028

Notice Description

To purchase stand space at the IBTM key Business Events international exhibition in 2026.2027 and 2028. To showcase Wales as a destination for business events with its Wales stand sharers of products and services who meet the market requirements.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-065e2b
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/017849-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79950000 - Exhibition, fair and congress organisation services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£180,000 £100K-£500K

Notice Dates

Publication Date
27 Feb 20262 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
15 Dec 20253 months ago
Contract Period
30 Jan 2026 - 29 Jan 2029 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
LLYWODRAETH CYMRU / WELSH GOVERNMENT
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
CARDIFF
Postcode
CF10 3NQ
Post Town
Cardiff
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL5 South East Wales
Small Region (ITL 3)
TLL52 Cardiff and Vale of Glamorgan
Delivery Location
Not specified

Local Authority
Cardiff
Electoral Ward
Cathays
Westminster Constituency
Cardiff South and Penarth

Supplier Information

Number of Suppliers
1
Supplier Name

REED EXHIBITIONS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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