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Customer Relationship Management (CRM) and a Marketing Automation platform

Prifysgol Bangor / Bangor University

This public procurement record has 1 release in its history.

Tender

12 Mar 2026 at 14:48

UK4 - Tender Notice
Summary of the contracting process

Prifysgol Bangor, also known as Bangor University, has initiated a competitive flexible tender procedure seeking an enterprise-grade Customer Relationship Management (CRM) and Marketing Automation platform to revolutionise its student recruitment operations. The procurement process, currently in the tender stage, aims to centralise data into a cohesive engagement strategy. The tender, with a gross value of £4,341,600, focuses on software development services within the industry category of Customer Relationship Management. The procurement is open and governed by Welsh devolved regulations and is scheduled to close on 17th April 2026. Interested parties must ensure their submissions are electronically submitted by this deadline, with enquiries to close on 27th March 2026.

This tender presents substantial opportunities for businesses that specialise in CRM software development and marketing automation. The process welcomes SMEs and encourages potential suppliers with strong economic stability, backed by comprehensive insurance coverage. The contract period spans five years beginning in July 2026, with possible extensions to maximise project outcomes and ensure ongoing service improvements. Businesses that can offer innovative enhancements and demonstrate value for money will find this procurement process an advantageous platform for growth. Solid functional requirements, including data architecture, marketing intelligence, and integration scopes, make this an ideal opportunity for those experienced in delivering sophisticated enterprise solutions.

How relevant is this notice?

Notice Information

Notice Title

Customer Relationship Management (CRM) and a Marketing Automation platform

Notice Description

The University requires an enterprise-grade solution that integrates the functionality of Customer Relationship Management (CRM) and a Marketing Automation platform. This solution will transform student recruitment operations by moving from scattered data silos to a centralised, intelligence-led engagement strategy.

Lot Information

Lot 1

Options: If, during the term of the Contract, the Provider develops new or enhanced service features that improve outcomes, deliver additional public benefit, or offer demonstrable value for money to Bangor University and its Students, the Authority may elect to adopt these enhancements in accordance with the Procurement Act 2023 and the Contract's modification provisions. Any enhancements incorporated into the Contract will be subject to mutually agreed commercial terms and documented through the appropriate contract modification process.

Renewal: 2 x 12 month extensions. Extensions will be used at the sole discretion of the contracting authority. The contracts will be managed and performance monitored throughout the duration of the contract which will support any option to extend. Ongoing requirements and service scope will also be considered.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06688b
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/022403-2026
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
UK4 - Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Competitive flexible procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support

CPV Codes

72212445 - Customer Relation Management software development services

Notice Value(s)

Tender Value
£3,618,000 £1M-£10M
Lots Value
£3,618,000 £1M-£10M
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
12 Mar 20266 months ago
Submission Deadline
17 Apr 2026Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
1 Jul 2026 - 30 Jun 2031 Over 5 years
Recurrence
2033-03-01

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Prifysgol Bangor / Bangor University
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BANGOR
Postcode
LL57 2TR
Postcode Area
Llandudno
Country
Wales
Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL3 North Wales
Small Region (ITL 3)
TLL32 Gwynedd
Delivery Location
TLL12 Gwynedd
Local Authority
Gwynedd
Electoral Ward
Glyder
Westminster Constituency
Bangor Aberconwy

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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