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Manufacture, Installation and Removal of Lamp Post Advertising Banners

Cheltenham Borough Council

This public procurement record has 3 releases in its history.

Award

21 Aug 2026 at 15:05

UK7 - Contract Details Notice
Award

09 Jul 2026 at 13:14

UK6 - Contract Award Notice
Tender

15 May 2026 at 10:42

UK4 - Tender Notice
Summary of the contracting process

Cheltenham Borough Council procured advertising banner services for organisations that book advertising space with the Authority. The appointed supplier is responsible for manufacturing, installing and removing banners on lamp posts. The council can provide advertising locations under a licence with Gloucestershire County Council. There are currently 166 lamp posts available for campaigns, with planning approval pending for a further 40 in two high-traffic areas leading into Cheltenham. This is a public-sector advertising production and installation requirement, combining manufacture, outdoor installation, campaign support and removal. The work is delivered in Cheltenham, Gloucestershire. It is relevant to suppliers with the equipment, materials, operational staff and experience to produce and manage lamp-post banner campaigns safely and reliably across multiple locations.

The procurement is complete: the contract was awarded to Bay Media Limited on 7 July 2026 and signed on 21 July 2026. It followed a below-threshold open competition, with four bids received, all four from SMEs. The tender submission deadline was 12 June 2026 at 5pm. The active contract runs from 1 August 2026 to 31 July 2028, with a one-year extension option to 31 July 2029. The awarded and contracted value is £150,480 gross (£125,400 excluding VAT). The original anticipated value was £153,000 including VAT, including the extension. There was one lot. Evaluation gave 40% to price and 60% to quality. Electronic submission was allowed.

This award demonstrates established demand from Cheltenham Borough Council for end-to-end lamp-post advertising banner delivery, rather than advertising strategy alone. A credible future competitor would need to manufacture durable outdoor banners, coordinate installations across a sizeable distributed estate, remove banners at campaign completion and manage work safely in public areas. Experience delivering similar advertising or street-based display programmes would support a strong quality response. Suppliers should be able to demonstrate dependable scheduling, installation and removal capacity, suitable equipment, robust production controls and the ability to work with the council’s advertising arrangements and local authority permissions. The competition also shows that an SME can provide the required service, while quality carries greater evaluation weight than price.

How relevant is this notice?

Notice Information

Notice Title

Manufacture, Installation and Removal of Lamp Post Advertising Banners

Notice Description

Cheltenham Borough Council (the Authority) is looking to appoint an experienced and competent Supplier to manufacture, install and remove advertising banners on lamp posts for organisations that have booked advertising space with the Authority. The Authority are able to erect banners on lamp posts by virtue of a license with Gloucestershire County Council. There are currently 166 lamp posts available for advertising campaigns, with pending planning approval for an additional 40 lamp posts in 2 high traffic areas leading into Cheltenham. The Contract will be for a period of 2 years, with the option to extend for a further year. The anticipated value for this below threshold contract is PS153,000 (inclusive of VAT) including the contract extension.

Lot Information

Lot 1

Renewal: A 2 year contract with the option to extend for a further year

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-0699bf
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/080004-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Below threshold - open competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79341000 - Advertising services

Notice Value(s)

Tender Value
£122,400 £100K-£500K
Lots Value
£122,400 £100K-£500K
Awards Value
£125,400 £100K-£500K
Contracts Value
£125,400 £100K-£500K

Notice Dates

Publication Date
21 Aug 20263 weeks ago
Submission Deadline
12 Jun 2026Expired
Future Notice Date
Not specified
Award Date
7 Jul 20262 months ago
Contract Period
1 Aug 2026 - 31 Jul 2028 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Cheltenham Borough Council
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
CHELTENHAM
Postcode
GL50 9SA
Postcode Area
Gloucester
Country
England
Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK7 Gloucestershire and Wiltshire
Small Region (ITL 3)
TLK73 Gloucestershire CC
Delivery Location
TLK13 Gloucestershire CC
Local Authority
Cheltenham
Electoral Ward
College
Westminster Constituency
Cheltenham

Supplier Information

Number of Suppliers
1
Supplier Name

Bay Media Limited

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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