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IWM/2627/APE/3510: Post-1945 Conflict Formative Audience Insight at IWM London & IWM Duxford

Imperial War Museums

This public procurement record has 1 release in its history.

Tender

14 Aug 2026 at 14:54

UK4 - Tender Notice
Summary of the contracting process

Imperial War Museums is procuring audience research services to understand and engage visitors and non-visitors. The research will examine awareness, motivations, interests and expectations relating to displays about conflicts after 1945, including both permanent and temporary exhibitions. The work covers IWM London and IWM Duxford, with delivery in England. The museum is seeking a research partner able to investigate audience perspectives and produce insight that can inform how these exhibitions are developed and presented. This is a services opportunity for organisations specialising in social research, visitor research, cultural-sector research or related audience insight work.

The procurement has reached tender: Imperial War Museums invited offers through a below-threshold open competition. Enquiries closed on 24 August 2026 at 12:00 and offers were due by 28 August 2026 at 12:00. Electronic submission was allowed. The single contract is scheduled to run from 21 September 2026 to 18 December 2026. Its estimated value is £15,833 excluding VAT, or £19,000 including VAT. Evaluation is weighted 70% to qualitative assessment and 30% to cost and value for money. The opportunity is not divided into multiple lots, and the contract concerns research at IWM London and IWM Duxford.

This opportunity suits a research partner with practical expertise in social or audience research and the ability to understand both existing visitors and people who do not visit. Strong candidates are likely to be able to explore public awareness, motivations, interests and expectations, particularly in relation to museum displays and exhibitions about post-1945 conflict. The requirement is marked as suitable for small and medium-sized enterprises and for voluntary, community and social enterprises, so it may suit smaller specialist consultancies as well as larger research organisations. Relevant experience in cultural, heritage, museum, visitor or exhibition research would place suppliers well to compete.

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Notice Information

Notice Title

IWM/2627/APE/3510: Post-1945 Conflict Formative Audience Insight at IWM London & IWM Duxford

Notice Description

IWM is seeking a research partner to help us better understand and engage both visitors and non-visitors by exploring audience awareness, motivations, interests and expectations relating to post-1945 conflict displays (either permanent or temporary exhibitions) at IWM London and IWM Duxford. For more information about this opportunity, please visit the eSourcing portal at: https://www.delta-esourcing.com/tenders/UK-UK-London:-Research-services./39J3DAQK76 To respond to this opportunity, please click here: https://www.delta-esourcing.com/respond/39J3DAQK76

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06e4ca
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/077749-2026
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
UK4 - Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Below threshold - open competition
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

73110000 - Research services

79315000 - Social research services

Notice Value(s)

Tender Value
£15,833 Under £100K
Lots Value
£15,833 Under £100K
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
14 Aug 20261 weeks ago
Submission Deadline
28 Aug 20261 day to go
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
21 Sep 2026 - 18 Dec 2026 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Imperial War Museums
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SE1 6HZ
Postcode Area
South East London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
TLJ South East (England)
Local Authority
Southwark
Electoral Ward
St George's
Westminster Constituency
Bermondsey and Old Southwark

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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