Award

Study in Wales 2021/22 Marketing

UNIVERSITIES WALES

This public procurement record has 1 release in its history.

Summary of the contracting process

The procurement process involves the buying organisation, Universities Wales, which is based at 2 Caspian Point, Caspian Way, Cardiff, CF10 4DQ. The tender titled "Study in Wales 2021/22 Marketing" falls under the services category and specifically targets advertising and marketing services. The tender is currently in the Award stage, having proceeded from a prior tender phase that concluded on 16 August 2021. The contract period is set from September 2021 to July 2022, with the contract actively signed on 19 October 2021. The target markets include England, the United States, India, and various EU nations.

This tender presents a valuable opportunity for businesses in the marketing and advertising sectors, particularly those experienced in creating comprehensive marketing plans for educational institutions. Companies specialising in direct marketing, marketing consultancy, and related services would be well-suited to compete, especially those with connections or insights into the target international markets. The award has already been made to Cowshed Communication Ltd, indicating competitive interest, with a total of four bids submitted, underscoring the potential for similar future opportunities in this field.

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Notice Title

Study in Wales 2021/22 Marketing

Notice Description

This specification relates to the appointment of a marketing agency to work with us, helping to develop and deliver a cohesive marketing and communications plan utilizing full-service resources that meet needs along the customer journey. The target markets will be England, the United States, India and various EU markets.Contract period initially September 2021 - July 2022

Publication & Lifecycle

Open Contracting ID
ocds-kuma6s-112548
Publication Source
Sell2Wales
Latest Notice
https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=112548
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
S2W Notice - Website Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79342100 - Direct marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
10 Jan 20224 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
19 Oct 20214 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Not Specified
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
UNIVERSITIES WALES
Contact Name
Tracey Marenghi
Contact Email
tracey.marenghi@uniswales.ac.uk
Contact Phone
+44 2920448020

Buyer Location

Locality
CARDIFF
Postcode
CF10 4DQ
Post Town
Cardiff
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL5 South East Wales
Small Region (ITL 3)
TLL52 Cardiff and Vale of Glamorgan
Delivery Location
Not specified

Local Authority
Cardiff
Electoral Ward
Butetown
Westminster Constituency
Cardiff South and Penarth

Supplier Information

Number of Suppliers
1
Supplier Name

COWSHED COMMUNICATION

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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